David has extensive teaching experience both in the MBA program and in Executive Education. His expertise covers a broad range of important marketing, digital and strategic topics including:

• Marketing Strategy in a Digital World

• Brand Building & Management

• Strategic Communication

• Leading Digital Transformation 

• Customer Insights

• Big Data & Customer Centricity

• Building Digital Influence Within & Outside Organisations

• Crisis Management in an Online World

• Value Creation and Capture in high-end Markets Through Status & Style 

• Luxury Strategies in a Digital World

At INSEAD, David developped and teaches MBA electives on (1) digital and social media strategies and (2) value creation in luxury and fashion.

He also launched and co-direct INSEAD's flagship Leading Digital Marketing Strategy Programme and Driving Digital Marketing Programme. In addition, he has designed, directed and/or delivered several executive education programs or workshops (for companies such as  Google, Facebook, Moët Henessy, Diageo Reserve, Clarins, Cartier, l'Oréal Paris, Pernod Ricard, Ferrero, Adecco, Mizuho, Nitto Denko, Ajinomoto, Sanofi, Abbvie, Biogen, Grünenthal, etc.)

A passionate educator, he actively contributes to build pedagogical tools including award-winning cases to help disseminate cutting-edge business practices around the world (see David Case Center's page)