Upcoming Sessions
Unleash creativity in your organisation
To stay ahead of change in our hyper-disrupted and evolving competitive landscape, you need to create, hone and deploy new, innovative and customer-centric solutions. You need to be able to think differently; to look at problems and challenges from fresh angles; and embrace the power of iterative experimentation to test what is truly viable and valuable. To keep your organisation ahead of the game, you need to master the power of creative thinking.
Mastering Creative Thinking is an online microcredential that will equip you with the creative insights, the ideation tools and the agile experimentation and iteration techniques to develop products, services and experiences that truly connect and resonate with your customers. Delivered on demand, you determine the pace and tempo of your own progress as you master the insights and frameworks to generate innovative solutions paths, and refine your ideas iteratively.
Skills you will develop
- Customer centricity
- Creativity and design thinking
- Resilience and agility
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How you benefit
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Learn to think about your organisational challenges through a different, customer-centric lens
Build the skills you need to spark and sustain creative and design thinking capabilities
Acquire the mindset and managerial levers you need to develop and lead an innovative organisational culture
Master practical and effective methodologies to put design thinking into action
Prepare to deliver sustained competitive advantage in a hyper-competitive and fast-changing landscape
Participant profile
- Executives seeking to learn new problem-solving approaches to innovation, building upon creativity research, design thinking and agile development principles (e.g., lean startup)
- Team leaders and managers seeking to develop and integrate cutting-edge creative practices into their business processes and corporate culture.
Programme Director
Professor of Technology Management
Related content
How Organisations Can Cultivate Innovation Catalysts
The Science Behind Great Product Design
Why choose an INSEAD Microcredential?
Register anytime
Register and pay online for rapid access to learning materials
Flexible
Learn anywhere, anytime. Up to an 8-hour commitment at your own pace, within 3 months from access
Immersive
Learn through dynamic and engaging methods, such as role-plays, customised assessments or AI-powered simulations
Certified
Earn an official INSEAD badge upon completion
Recommended learning
Participants of Mastering Creative Thinking are encouraged to also consider taking the following INSEAD programmes to amplify their learning experience in unlocking, executing and sustaining innovative thinking:
Driving Innovation for Growth
Executive Presence and Influence
Investing in a lifelong learning journey at INSEAD
Preferential rates
For groups of 5 or more
20% concession for groups of 5 participants or moreFormer participants
20% concession for past participants of on-campus and live virtual open enrolment programmes
