INSEAD Initiatives That Spark Change
Welcome to IMPACT FOCUS: Artificial Intelligence (AI), where we offer insights into the future of business education and leadership with a commitment to responsible, inclusive, and sustainable AI. We aim to drive meaningful change in the world of AI, backed by over 160 INSEAD faculty, over 70,000 alumni and a strong corporate network, as well as INSEAD’s global presence spanning Europe, the Middle East, Asia and North America.
Our Objective: Pioneering business education for a responsible, inclusive and sustainable AI future.
Latest Insights
The Age of Intelligence
The Future Isn’t Horizontal: AI’s Vertical Revolution
Video: What's Next for Generative AI
Video: What are AI and GenAI? Part 1 | Phil Parker
How AI Can Change the Way Companies Go Global
GenAI: Prompting A Better Marketing Strategy
Mapping AI Adoption by Industry: What's Your Company's Next Move?
Video: Organisations in the Age of Algorithms
Decoding AI Adoption
The AI Race Through a Geopolitical Lens
Six Opportunities for CIOs in the AI Adoption Race
AI Forum Impact Report
A new report offering an overview of the discussions that took place at the INSEAD AI Forums, held on our Middle East, Asia, Europe and America campuses between April and September 2025.
Latest Videos
Professor Theos Evgeniou: How organizations can best leverage AI for success
GenAI's impact: Where's it making waves?
How does GenAI create competitive advantage?
Adapting to GenAI: What changes await companies?
Introducing INSEAD's Leading AI and Digital Transformation programme
Our Approach
Programmes
Our degree and executive programmes are continuously updated to equip leaders to effectively integrate AI in their organisations, scale AI initiatives and create long-term value.
Sandbox
We are developing AI tools for research as well as engineering a more personalised, interactive, and impactful learning experience, from an AI-driven role play simulation to an AI strategy assistant.
Resources
We are providing access to cutting-edge research that explores the implications and opportunities presented by AI across a range of topics, including human-AI collaboration, AI ethics and governance, AI in strategy and innovation, and sector-specific AI applications.
What We Have Achieved So Far...
Over 20 AI-focused research papers
Focused on areas such as AI ethics, strategy and innovation and 8 case studies on AI applications in business.
3 new AI-centric executive education programmes
Contributing to a portfolio of 7 AI- and data-focused courses for global business leaders.
5 new MBA and executive MBA electives on AI
Equip our MBA and executive MBA students with the essential AI knowledge and skills.
Over 20 webinars
Featuring leading global AI experts and more than 50 short videos where INSEAD faculty address the most pressing questions on AI.
