INSEAD Initiatives That Spark Change
Welcome to IMPACT FOCUS: Artificial Intelligence (AI), where we offer insights into the future of business education and leadership with a commitment to responsible, inclusive, and sustainable AI. We aim to drive meaningful change in the world of AI, backed by over 160 INSEAD faculty, over 70,000 alumni and a strong corporate network, as well as INSEAD’s global presence spanning Europe, the Middle East, Asia and North America.
Our Objective: Pioneering business education for a responsible, inclusive and sustainable AI future.
Latest Insights

How AI Can Change the Way Companies Go Global

GenAI: Prompting A Better Marketing Strategy

Mapping AI Adoption by Industry: What's Your Company's Next Move?

Video: Organisations in the Age of Algorithms

Decoding AI Adoption

How Businesses Can Survive the AI "Black Hole"

The Power of AI to Shape Negotiations

What Business Leaders Really Think About Generative AI

Video: What's Next for Generative AI

Video: What are AI and GenAI? Part 1 | Phil Parker
Latest Videos
Our Approach

Programmes
Our degree and executive programmes are continuously updated to equip leaders to effectively integrate AI in their organisations, scale AI initiatives and create long-term value.

Sandbox
We are developing AI tools for research as well as engineering a more personalised, interactive, and impactful learning experience, from an AI-driven role play simulation to an AI strategy assistant.

Resources
We are providing access to cutting-edge research that explores the implications and opportunities presented by AI across a range of topics, including human-AI collaboration, AI ethics and governance, AI in strategy and innovation, and sector-specific AI applications.
What We Have Achieved So Far...
Events
Our events provide a platform for sharing knowledge and best practices, fostering collaboration and sparking inspiration.