INSEAD Initiatives That Spark Change
Welcome to IMPACT FOCUS: Artificial Intelligence (AI), where we offer insights into the future of business education and leadership with a commitment to responsible, inclusive, and sustainable AI. We aim to drive meaningful change in the world of AI, backed by over 160 INSEAD faculty, over 70,000 alumni and a strong corporate network, as well as INSEAD’s global presence spanning Europe, the Middle East, Asia and North America.
Our Objective: Pioneering business education for a responsible, inclusive and sustainable AI future.
Latest Insights

The Age of Intelligence

The Future Isn’t Horizontal: AI’s Vertical Revolution

Video: What's Next for Generative AI

Video: What are AI and GenAI? Part 1 | Phil Parker

How AI Can Change the Way Companies Go Global

GenAI: Prompting A Better Marketing Strategy

Mapping AI Adoption by Industry: What's Your Company's Next Move?

Video: Organisations in the Age of Algorithms

Decoding AI Adoption

The AI Race Through a Geopolitical Lens

Six Opportunities for CIOs in the AI Adoption Race
Latest Videos
Our Approach

Programmes
Our degree and executive programmes are continuously updated to equip leaders to effectively integrate AI in their organisations, scale AI initiatives and create long-term value.

Sandbox
We are developing AI tools for research as well as engineering a more personalised, interactive, and impactful learning experience, from an AI-driven role play simulation to an AI strategy assistant.

Resources
We are providing access to cutting-edge research that explores the implications and opportunities presented by AI across a range of topics, including human-AI collaboration, AI ethics and governance, AI in strategy and innovation, and sector-specific AI applications.
What We Have Achieved So Far...

AI Forum Impact Report
A new report offering an overview of the discussions that took place at the INSEAD AI Forums, held on our Middle East, Asia and Europe campuses between April and June 2025.