Upcoming Sessions
Achieving excellence in strategic thinking and practice
All too often, in the daily pressure of achieving short-term financial results, managers lose sight of long-term goals. The key to ensuring that companies remain on track to reach these goals is the existence of a clear and focused business strategy.
Competitive Strategy is an intensive and comprehensive three-day programme that equips managers with new skills and tools along with practical knowledge to turn strategic ideas into actions for their business or organisation.
Our participant profile
This programme is designed for executives who currently run a business or have profit and loss responsibility for a geographical area and seek to improve their short - and long-term business performance. It is also for executives or teams who need to acquire skills quickly in strategic thinking, analysis and development.
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How you benefit
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Improve strategic thinking with state-of-the-art models and tools
Sharpen competitive insight and skills to achieve sustainable and profitable growth for your business
Apply practical tools to execute strategies.
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Optional day on strategic analysis
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For organisations sending a group of 4 participants or more, we can customise an optional day on Strategic Analysis with the Programme Director. For more information on this optional day and on the tuition fee, please contact the Programme Adviser.
This programme qualifies for the INSEAD Certificate in Global Management.
Programme Director
Professor of Strategic Management
IN Focus
Waki Kawamoto
The programme served as a reminder to not lose focus of the overall business strategy. Our day-to-day tasks take so much of our time and attention that it’s easy to forget the basics; controlling the supply chain, reading financials effectively and identifying trends in data and information. The case studies were particularly helpful in linking it all together in a compelling way.
Past Participant, San Francisco 2022
This was my very first time at an INSEAD training. Being a hub made it even more interesting. My expectations were surpassed. Great learning environment. The breakout rooms are so serene and functional to enable discussion and presentations. A great place.
Past Participant, San Francisco 2022
INSEAD's instruction, models, tools and case studies are top notch. The challenging learnings have provided me the confidence to apply the concepts, supporting my ability to add value in participation in our division and global strategy development. The cultural diversity of students and representation of various industries added just as much value to my learning and experience. I would highly recommend it.
Karel Cool
Professor of Strategic Management, The BP Chaired Professor of European Competitiveness
Viewing sustainability as a win-win business opportunity
Karel Cool, co-director of the new INSEAD Business Sustainability Programme shares his belief that executives need to view sustainability as a win-win business opportunity – creating competitive advantage while doing good by society. With a personal passion for the field of research, and many years of experience in developing strategies and frameworks for companies transforming their business models, Professor Cool is enthusiastic to continue educating executives on this crucial subject matter.
Karel Cool
Professor of Strategic Management, The BP Chaired Professor of European Competitiveness
Dates and Fees
Invest in a lifelong learning journey at INSEAD
Discounts and Financing
30% discount
for INSEAD Alumni CommunityProgramme certificate
on completion of the programmeRelated Programmes
INSEAD Blue Ocean Strategy
Strategy Execution Programme
