Marketing

 

 

Over its history, INSEAD and its faculty have been widely recognized as leaders in marketing. To us marketing is more than a function or a discipline; marketing is a way of looking at the world through the eyes of customers to see opportunities for sustainable profitable growth for a business in an ever-changing environment. We are an innovative, multi-disciplinary, research-based group of faculty that develops and tests new theories that we then apply to educate the next generation of leaders with the help of our world-class teaching materials and classroom experiences. 

On our website you will find more information about the marketing area, faculty publications, individual webpages of faculty along with information about programs, including our successful PhD program and its graduates.

 

Faculty Recruitment

 

The Marketing Area at INSEAD will be interviewing applicants through Skype and at this year’s AMA conference for a tenure-track Assistant Professor of Marketing position on either the European (in Fontainebleau, France) or the Asian (in Singapore) campus. We will be interviewing:

  1. Entry-level candidates who are finishing their doctoral program in the next academic year, have a strong research orientation, extensive training in theory and methodology in experimental consumer research or in modelling or in adjacent disciplines, and a clear potential to publish in the top marketing or discipline-oriented journals
  2. Non-entry-level candidates who have graduated in recent years and have a strong research record along with a commitment to conducting quality future research activity.

Along with showing a strong research commitment, we expect candidates to have a true commitment to quality management education at the MBA, executive, and Ph.D. levels.

The INSEAD Marketing group has strengths in consumer behaviour and in analytical and empirical modelling. INSEAD ranks amongst the top ten schools in the world, based on the number of articles published in top journals including Journal of Marketing Research, Journal of Consumer Research, Management Science, Marketing Science, and Journal of Marketing since 2000. INSEAD faculty have been holding editorial, AE, or ERB positions for many leading journals for years and have won numerous awards, including EMAC Distinguished Marketing Scholar and three O’Dell Awards in less than 10 years.

The Marketing Area at INSEAD includes 16 tenure track faculty. Our research and teaching interests cover all aspects of marketing. We provide an excellent research environment, including generous funding, networking opportunities (through multiple, year-round international seminar series and generous support to work with co-authors in North America, Europe, and Asia), and facilities (e.g., a state-of-the-art experimental lab in Paris:INSEAD-Sorbonne University Behavioural Lab). We have a strong PhD programme whose graduates have gone on to faculty positions at top schools in North America, Europe, and Asia.

As one of the world’s leading and largest graduate business schools, INSEAD brings together people, cultures, and ideas to change lives and to transform organizations. A global perspective and cultural diversity are reflected in all aspects of our research and teaching. With campuses in Europe (France), Asia (Singapore) and Abu Dhabi, and an alliance with the University of Pennsylvania’s Wharton School, INSEAD’s business education and research spans three continents. Our 145 renowned faculty members from 35 countries inspire more than 1,000 degree participants annually in our MBA, Executive MBA, Specialized Master’s degrees, and PhD programs. In addition, more than 12,000 executives participate in INSEAD’s Executive Education programs each year, extending the reach of INSEAD’s business education and research across three continents. More information on INSEAD can be found at www.insead.edu.

 

Contact: Cécile Girardon
insead.marketing-area@insead.edu
phone: +33 1 60 72 44 59

Teaching & Research

 
  
           

Resident Faculty

 

Standing & Affiliate Faculty

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Paulo Albuquerque

Associate Professor of Marketing

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Amit Bhattacharjee

Associate Professor of Marketing

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Abhishek Borah

Assistant Professor of Marketing

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Ziv Carmon

Professor of Marketing

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Pierre Chandon

Professor of Marketing

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Amitava Chattopadhyay

Professor of Marketing

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David Dubois

Associate Professor of Marketing

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Pavel Kireyev

Assistant Professor of Marketing

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Joerg Niessing

Affiliate Professor of Marketing

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V. (Paddy) Padmanabhan

Professor of Marketing

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Philip M. Parker

Professor of Marketing

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Hilke Plassmann

Associate Professor of Marketing

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Wolfgang Ulaga

Senior Affiliate Professor of Marketing

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Maria Ana Vitorino

Associate Professor of Marketing

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Daniel Walters

Assistant Professor of Marketing

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Klaus Wertenbroch

Professor of Marketing

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Emeritus Faculty

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Reinhard Angelmar

Emeritus Professor of Marketing

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Marcel Corstjens

Emeritus Professor of Marketing

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Hubert Gatignon

Emeritus Professor of Marketing

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Jean-Claude Larreche

Emeritus Professor of Marketing

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David Midgley

Emeritus Professor of Marketing

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Christian Pinson

Emeritus Professor of Marketing

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David Weinstein

Emeritus Professor of Marketing

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Visiting Faculty

 

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Eyal Maoz

Adjunct Professor of Marketing

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Steven Sloman

Sorbonne University INSEAD Distinguished Visiting Chair in Behavioural Sciences

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Steven Sweldens

Distinguished Research Fellow at INSEAD

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Researchers

 

Post-Doctoral Researchers

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Leonie Koban

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Research Staff

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Ali Abdul

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Christopher Chan

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Gina Fialka

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Donald Seah

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Contact

 

Marketing Area 
INSEAD 
Boulevard de Constance 
77305 Fontainebleau Cedex, France
Email: insead.marketing-area@insead.edu

 

 

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