Philip M. Parker

Philip M. Parker is a Professor of Marketing at INSEAD and the INSEAD Chaired Professor of Management Science. He has also taught at Harvard University, MIT, Stanford University, and UCLA. He teaches PhD, MBA, and executive courses in advanced analytics, AI/machine learning, and strategy.

In the field of AI, his work has focused on automated content creation, which has been featured in various articles published by the New York Times, Business Week, the Huffington Post, the Guardian, among others, and a variety of online forums (singularityhub.com, ycombinator.com/hacker news, newatlas.com, etc.). Parker has presented his methodologies and projects at Davos, the G-8 summit, TEDx (Seattle), and the White House. He holds what may be considered the pioneering patent in this domain (US7266767B2 - Method and apparatus for automated authoring). He is the founder and CEO of Icon Group International, Inc,. whose mission, by title count, is to be the world’s most prolific publishing company with the lowest possible headcount. He is the director of the Botipedia.org research project.

Using automation, Parker has published over 1.6 million titles, distributed via direct channels and select online resellers (e.g., amazon.com, marketresearch.com, etc.). These include industry reports mostly used by the strategic planners, investment bankers, and consulting firms. These cover trade statistics and estimates of latent demand across world markets. Corporate customers include private clients (e.g., McKinsey & Company) and governmental organizations (e.g. the Exim Bank, various libraries). Other non-fiction titles include healthcare guides covering rare diseases, multilingual crossword puzzles, specialty dictionaries, thesauri, timelines, quotation books, and bibliographies. Nonfiction works include over 1.4 million poems (across 20 genres), and over 4000 classics augmented with a bi-lingual running thesaurus (for non-English speaking students). He has developed an architecture and code-base for works of modern fiction (currently in the prototype/demonstration phase).

In addition, he has applied content automation systems to support projects sponsored by the Bill and Melinda Gates Foundation creating thousands of factsheets (using metaanalysis) on tropical plants, and automated rural radio scripts, call center materials serving smallholder farmers, and SMS content engines collaborating with the GSM Association, the Grameen Foundation, and Farm Radio International in Africa, Latin America and Asia. Formats have included video, 3D PC games (Unity 3D based), audio engines, online portals, specialized search engines, and mobile APPs/APIs.

Parker received his PhD from the Wharton School of Business, a Master’s in Finance and
Banking from the University of Aix-Marseille, a BS from Cal Poly SLO in economics, and a Baccalaureate D (mathematics and biology) from the Academie de Dijon. He is married with two children and enjoys salt-water kayaking and fly-fishing.