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Negotiation Fundamentals

This fully on-demand programme will enable you to learn the key negotiation concepts and skills, giving you the grounding to start becoming a sophisticated negotiator.

Full on-demand programme, start anytime. Participants have access to the programme content for 3 months following registration. 

Programme fee: €690


Build the foundations to become an expert negotiator

On-demand programme

Negotiation underpins every aspect of human life. It is the one skill that, if improved, can greatly help us navigate our interconnected human condition away from failure and towards success.

Negotiation Fundamentals is an introduction to the full negotiation learning path offered by INSEAD Executive Education. The tools and ideas taught are all evidence-based and practice-tested, covering the key negotiation concepts and skills that will enhance your negotiating behaviours and outcomes, and those of other people.

Integrating evidence based concepts and frameworks, Negotiation Fundamentals offers both the theoretical, cognitive and strategic dimensions of negotiation and the actionable takeaways that will help you translate theory into real-world practice.

You explore the what of negotiation: how it works in theory, where to focus and what you need to prepare to be a successful negotiator.

Our Participant Profile

  • Professionals who want to master the fundamentals of negotiations and build a strong foundation, to complement further studies on the subject
  • Executives who want to increase emotional intelligence, decision-making, and leadership skills
  • Leaders looking to enhance personal collaboration, assertiveness, persuasion, empathy, as well as their ability to get things done with and through other people
  • Particularly suitable for those working in sales or procurement, individuals or teams dealing with high value deals, including financial transactions, partnerships or government.
  • Participants who wish to complete an official Certificate in Negotiation with INSEAD.

How You Benefit


Master the essentials of evidence-based negotiation frameworks with practical application


Build your self-awareness as a negotiator to customise your approach and fully leverage your strengths


Develop the core negotiation skills every negotiator should have, but few actually do


Practice your new skills with a self-assigned role play partner


Kick start your journey to a Certificate in Negotiation with INSEAD Executive Education.

Programme Directors

IN Focus

Dates & Fees

Investing in a Lifelong Learning Journey at INSEAD

Preferential Rates

For Groups of 5 or More

20% preferential rate for groups of 5 participants or more

Former Participants

20% preferential rate for past participants of on-campus and live virtual Open Enrolment Programmes

Alumni Community

40% preferential rate for INSEAD Alumni Association community members

Related Programmes

INSEAD Online Certificate in Negotiation


Build the foundations to become an expert negotiator

Length: 6-8 hours


Become a more strategic negotiator

Length: 5 weeks

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Gain expertise in specific negotiation scenarios

Length: 4 weeks


Become certified by INSEAD

Participants are strongly recommended to complete Negotiation Fundamentals before completing Strategic Negotiations and Advanced Negotiations.

Find out more about the certificate 


Build the foundations to become an expert negotiator

Length: 6-8 hours

Image 1

Become a more effective negotiator

Length: 3 days