Publications
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Sample working papers
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Bellet, Clement, David Dubois and Frederic Godart (2023), "Measuring Consumer Visual Interest Using Millions of Text and Image Search". Link here
David Dubois and Sung J. Jung (2023), “Consumers Infer Higher Status from Others’ Choice of Relatively Larger Options: Conceptual Replications of Experiment 1 in Dubois, Rucker, and Galinsky (2012)". Link here
Bellet, Clement, Abhishek Borah and David Dubois (2023), "Measuring Consumer Visual Interest Using Millions of Text and Image Search". Link here
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Peer-reviewed journals
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Sung J., Jung and David Dubois (2023), “When and How Slow Motion Makes Products More Luxurious,” Journal of Marketing Research. Link here
Murray, Sandra, Ji Xia, Veronica Lamarche, Mark D. Seery, James McNulty, Dale W. Griffin, Deborah E. Ward, Han Young Jung, Lindsey Hicks and David Dubois (2023), "A moth to a flame? Fulfilling connectedness needs through romantic relationships protects conspiracy theorists against COVID-19 misinformation," Current Research in Ecological and Social Psychology, Volume 4, 2666-6227. Link here
Murray, Sandra. L., Mark D. Seery, Veronica M. Lamarche, Han Young Jung, Thomas L. Saltsman, Dale W. Griffin, David Dubois, Ji Xia, Deborah E. Ward, and James McNulty (2021), "Looking for safety in all the right places: When threatening political reality strengthens family relationship bonds" Social Psychological and Personality Science. Download here
Dubois, David, Sung J. Jung and Nailya Ordabayeva (2020), “The Psychology of Luxury Consumption,” Current Opinion in Psychology, 6, 15-19. Download here
Dubois, David and Lalin Anik (2020), “From Style to Status and to Power: When and Why Do Stylistic Choices in Footwear Make Women Feel and Act Powerful?” Advances in Strategic Management - Special Issue on Style. Download here
Jeehye Christine Kim, Brian Park, and David Dubois (2018), "How Consumers' Political Ideology and Status-Maintenance Goals Interact to Shape Their Desire for Luxury Goods", Journal of Marketing. Download here
Nave, Gideon, Amos Nadler, David Dubois, Colin Camerer, and Hilke Plassmann (2018), "Single dose testosterone administration increases preferences for status products", Nature Communications, Volume 9, Article number: 2433. Consult here
Lammers, Joris, David Dubois, Derek D. Rucker, and Adam D. Galinsky (2017), "Ease of retrieval moderates the effects of power: Implications for the replicability of power recall effects", Social Cognition, 35 (1), 1-17. Download here
David Dubois, Andrea Bonezzi, and Matteo de Angelis (2016), "Sharing with Friends Versus Strangers: How Interpersonal Closeness Influences Word-of-Mouth Valence", Journal of Marketing Research, vol. LIII, 712-727. Download here
Dubois, David, Derek D. Rucker and Adam D. Galinsky (2016), “Dynamics of Communicator and Audience Power: The Persuasiveness of Competence versus Warmth”, Journal of Consumer Research, Download here
Lammers, Joris, Adam D. Galinsky, David Dubois and Derek D. Rucker (2015), “Power and Morality”, Current Opinion in Psychology, 6, 15-19. Download here
Dubois, David, Derek D. Rucker and Adam D. Galinsky (2015), “Social Class, Power, and Selfishness: When and Why Upper and Lower Class Individuals Behave Unethically”, Journal of Personality and Social Psychology, 108(3), 436-449. Download here
Lammers, Joris, David Dubois, Derek D. Rucker and Adam D Galinsky (2013), “Power gets the job: Priming power improves interview outcomes,” Journal of Experimental Social Psychology, 49, 4, 776-779. Download here
Rucker, Derek D, Adam D. Galinsky and David Dubois (2012), “Power and Consumer Behavior: Power Shapes Who and What we Value,” Journal of Consumer Psychology, 22, 352-368. Download here
Dubois, David, Derek D. Rucker and Zakary Tormala (2011), “From Rumors to Facts to Rumors: The role of Certainty Decay in Consumer Communications,” Journal of Marketing Research, 48, 6, 1020-1032. Download here
Inesi, Ena, Simona Botti, David Dubois, Derek D. Rucker and Adam D. Galinsky (2011), “Power and Choice: Their Dynamic Interplay in Quenching the Thirst for Personal Control,” Psychological Science, 22, 8, 1042-1048. Download here
Rucker, Derek D., David Dubois and Adam D. Galinsky (2011) “Generous Paupers and Stingy Princes: Power Drives Spending on One’s Self versus Others,” Journal of Consumer Research, 36, 7, 1015-1029. Download here
Dubois, David, Derek D. Rucker and Adam D. Galinsky (2010), “The Accentuation Bias: Money Literally Looms Larger (and Sometimes Smaller) to the Powerless,” Social Psychological and Personality Science, 1, 3, 199-205. Download here
Dalsace, Frédéric, Coralie Damay and David Dubois (2007), "Brand Magic: Harry Potter Marketing," Harvard Business Review, 85 (February), 25-26. Download here
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Book Chapters
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Dubois, David and Sungjin Jung (2023) "A Triadic Framework of Luxury Consumption" in The Cambridge Handbook of Consumer Psychology; pp.151-178. Download here
Dubois, David (2020), “Fulfilling social needs through luxury consumption”, in The Research Handbook on Luxury Branding Eds. Felicitas Morhart, Keith Wilcox and Sandor Czellar, Edward Elgar Publishing: UK pp 75-91. Download here
Czellar, Sandor, David Dubois and Gilles Laurent (2020), “Researching Luxury Consumption in a Global and Digital Age”, in The Research Handbook on Luxury Branding Eds. Felicitas Morhart, Keith Wilcox and Sandor Czellar, Edward Elgar Publishing: UK pp 18-32. Download here
Dubois, David (2017), “Digital and social strategies for luxury brands”, in Luxury Brand Management Eds. Guyter Oldenbourg Publishing Company 2017. Download here
Dubois, David and Nailya Ordabayeva (2015), “Social Hierarchy, Social Status and Status Consumption”, Cambridge Handbook of Consumer Psychology Eds. Derek D. Rucker, Mike I. Norton and Cait P. Lamberton, 13, 332-367. Download here
Contact
David Dubois
Associate Professor of Marketing
INSEAD Europe Campus
Boulevard de Constance
77300 Fontainebleau France
E-mail: [email protected]
LinkedIn: View profile