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Zunaira Munir

Zunaira Munir

Institute Executive Fellow

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Case Studies

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KROHN: A Blue Ocean of Red Fashion
08 Aug 2023
By Shipilov A., Olenick M., Furr N.
PetWellClinic: Shifting from a Red to a Blue Ocean
24 Feb 2023
By Kim W. C., Olenick M., Mauborgne R.
Meta: Facebook's Pivot to the Metaverse. A Dystopia or Blue Ocean Utopia?
19 Jan 2022
By Kim W. C., Olenick M., Mauborgne R.
Searching for Value: Value Innovation vs. Technology Innovation - Mini Cases & Exercises
04 Feb 2021
By Kim W. C., Olenick M., Mauborgne R.
esports: Creating New Sports from Online Gaming
15 Jan 2021
By Koo O. Y., Kim W. C., Olenick M., Mauborgne R.
An Innovation that has Changed the Lives of Women in India
29 Nov 2019
By Kim W. C., Olenick M., Mauborgne R.
Education: A Blue Ocean Shift from Insolvency to Excellence - Turning around the Private University of Bolivia (Portuguese)
22 May 2019
By Kim W. C., Olave M., Olenick M., Mauborgne R.
Nintendo Switch: Shifting from Market-Competing to Market-Creating Strategy
02 May 2019
By Kim W. C., Olenick M., Mauborgne R.
Wawa: Retailing Reinvented Through Blue Ocean Strategy (Chinese)
22 Mar 2019
By Kim W. C., Olenick M., Mauborgne R.
Education: A Blue Ocean Shift from Insolvency to Excellence - Turning around the Private University of Bolivia
23 Jan 2019
By Kim W. C., Olave M., Olenick M., Mauborgne R.
Driving the Future: How Autonomous Vehicles Will Change Industries and Strategy
30 Jul 2018
By Kim W. C., Olenick M., Mauborgne R., Chen G.
Wawa: Retailing Reinvented Through Blue Ocean Strategy
25 Jun 2018
By Kim W. C., Olenick M., Mauborgne R.
The Marvel Way: Restoring a Blue Ocean (Korean)
05 Apr 2018
By Kim W. C., Olenick M., Mauborgne R.
The Marvel Way: Restoring a Blue Ocean (Chinese)
26 Jan 2018
By Kim W. C., Olenick M., Mauborgne R.
The Marvel Way: Restoring a Blue Ocean (Spanish)
26 Jan 2018
By Kim W. C., Olenick M., Mauborgne R.