Jiawei (Kevin) Ye

Jiawei “Kevin” Ye is an experienced family business advisor, researcher and impact maker with extensive experience in wealth and ownership strategy, family succession, family office and family philanthropy. He widely collaborates with global family business leaders, investors and philanthropists in creating a sustainable legacy for future generations.

Jiawei is the Lead of Direct Funding and Philanthropic Organizations at the World Economic Forum, where he builds public-private partnerships between governments, corporations and philanthropic organizations and mobilizes funding to drive collective impact for sustainability.

He was the Lead of Family Business Community at the World Economic Forum from 2019 to 2021, where he developed strategic partnerships with Fortune 500 family businesses and co-shaped the global family business agenda on the most challenging issues. Partnering with the most inspiring business leaders, he sparked positive internal transformations and galvanized families around the world for responsible business practice, ownership stewardship and long-term value creation.

Jiawei is a Senior Research Fellow at the Global Family Business Research Center at Tsinghua University National Institute for Financial Research, where he held the position of Executive Director from 2017-2019. His research interests span family business strategy, ownership strategy, family governance, succession planning, family office, family philanthropy and Environmental, Social, & Governance (ESG) for family business.

Previously, Jiawei was an Advisor at Cambridge Family Enterprise Group (CFEG), an international advisory firm specialized in family business strategy. He focused on advising Asian family businesses on their wealth strategy, family office, generational transition and family governance, as well as provided education programme to families, financial institutions and business schools in China.

He is a recognized author and speaker in family business related topics. He is author of the Asian Chinese Single-Family Office Report, Chinese UHNW Family Philanthropy Report, China Private Banking Report 2019 & Family Wealth Management And Succession Whitepaper and Responsible Ownership: Reshaping Business as a Force for Good. Jiawei speaks at family business forums, business schools, public and financial institutions and is regular contributor in business magazines and World Economic Forum Agenda.

Jiawei accomplished the World Economic Forum Global Leadership Fellow London Business School module in 2020. He earned a M.S. in Economics and B.S. in Economics and Finance from PSL University-Université Paris Dauphine in 2012 and is Hogan Leadership Assessment licensed.

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