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Arun Venkatesan

PhD Student in Marketing

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Biography

Bachelor’s degree in Electrical and
Electronics Engineering, BITS Pilani;
Master in Management (MIM), INSEAD

Arun Venkatesan (Quantitative Marketing) holds a Bachelor’s degree in Electrical and Electronics Engineering from BITS Pilani, India and a Master in Management (MIM) from INSEAD. He has experience at the intersection of finance, data, and social impact, having previously worked as a trader in the Swiss fixed income market, where he developed a strong foundation in risk management and data-driven decision-making. His research interests lie in quantitative marketing, with a focus on consumer behavior, decision-making under uncertainty especially in a platform setting. He has also contributed to global impact projects with Kalpa Impact, spanning AI-driven measurement, digital public infrastructure, and climate-focused research. Outside of work, he enjoys playing poker, long-distance running, and hiking.