First-of-its-kind summer programme with a single, audacious goal: every participant ships a real AI-native business and earns real revenue by the end of summer
The INSEAD AI Venture Lab and Audos.com, the AI venture platform from the team behind Prehype's $1B+ revenue portfolio (BarkBox, Ro), today announced a partnership to launch Audos x INSEAD AI Venture Lab Summer Camp; a 10-week programme designed to take 100s of non-technical entrepreneurs, may of whom are MBA students, from zero to thousands in revenue by the end of summer.
The programme kicks off June 29, 2026 and applications are open now at https://audos.com/summercamp-insead.
It isn't an accelerator. It isn't a course. It isn't a hackathon. It's a structured ten-week sprint where every participant is expected to do one thing: launch a real business and have paying customers before the leaves change. It doesn’t matter if you’re full-time or this is going to be your side-hustle while working a 9-5 - everyone’s equal when it comes to AI agents helping.
The bet: revenue beats curriculum
Most entrepreneurship programmes measure success in pitch decks and demo days. Audos x INSEAD AI Venture Lab Summer Camp measures it in Stripe notifications.
Participants get access to the Audos platform and INSEAD AI Venture Lab resources from day one - including Otto, an AI co-founder plugged into a self-evolving network of hundreds of agents that share what's working across every business on the platform in near real-time. The programme layers on weekly practice-first sessions, peer accountability, and direct access to mentors who have built companies generating $1B+ in annual revenue.
The filter is unusually open. No business degree. No technical background. No polished idea. The only thing the programme requires is a commitment to show up for the summer and ship something.
Why INSEAD
The INSEAD AI Venture Lab is pioneering how AI reshapes venture creation and business building. Based at one of the world’s leading business schools, the Lab operates as a living laboratory: enabling founders to build with AI while generating rigorous evidence on how entrepreneurship is changing in the AI era. To date, the Lab has supported more than 515 ventures worldwide that have generated millions in revenue, and produced rigorous research on how AI changes venture creation and firm performance.
“AI is not just giving founders better tools. It is changing the economics of venture creation itself,” said Hyunjin Kim, Founder and Chair of the INSEAD AI Venture Lab. “Through evidence-based global startup sprints, we are studying this transformation in real time: how AI changes who can start companies, how quickly they can reach customers, and what kinds of firms become possible. Summer Camp lets us move even earlier in the venture-creation process — helping aspiring founders test whether an idea can become a real business in weeks, not years, with real customers and real revenue.”
Why Audos.com
Audos.com has spent the last year running an unusual experiment: putting real founders, real money, and autonomous AI agents in the same loop and watching what happens. Founders without business or technical backgrounds — accountants, teachers, parents — have used the platform to take ideas from concept to multiple paying customers within their first week. The platform has supported 10,000+ founders to date and has directly invested in seven companies built on it.
"Most people don't lack ideas. They lack a low-risk way to find out if their idea works", said Henrik Werdelin, founder of Audos.com and Prehype. "Summer Camp is the cheapest, fastest, least-gatekept way we've ever seen to actually do the thing instead of talking about it."
What participants get
- The Audos platform — AI-powered tools and credits to build, ship, and run a real business from day one.
- Otto, an AI co-founder — not a chatbot, an autonomous agent that builds landing pages, runs ads, iterates on positioning, and surfaces insights from the broader Audos network of agents in real time.
- Weekly programming with exclusive INSEAD AI Venture Lab resources — ten weeks of practice-first sessions.
- A cohort of peers — working in public, holding each other accountable to the same goal.
- Mentor access — advisors and operators who've actually built companies at $1B+ scale.
- A measurable outcome — paying customers by program end.
Who can apply
Everyone. The program is intentionally open to first-time founders, professionals exploring a side project, students, career-switchers, and anyone who's been sitting on "is this even a business?" for too long.
Applications are reviewed on a rolling basis at https://audos.com/summercamp-insead. Once you apply, you can start exploring the Audos platform immediately.
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About INSEAD AI Venture Lab
The INSEAD AI Venture Lab is a global research and venture-building initiative focused on AI-native firms, founded by Prof. Hyunjin Kim. Based at one of the world’s leading business schools, the Lab serves as a living laboratory for studying how AI transforms the way firms are built, organized, and scaled. Through large-scale experiments and field partnerships, it brings together founders, executives, researchers, investors, and technology partners to generate rigorous evidence on the future of firms — while helping organizations build and compete in an AI-native era. Learn more at venture-lab.ai.
About Audos
Audos is the AI venture platform for everyday entrepreneurs. Founded by Henrik Werdelin and Nicholas Thorne (Prehype, BarkBox, Ro), Audos provides AI co-founders, autonomous agents, and a self-evolving network that helps founders go from idea to revenue without giving up equity or hiring a team. Audos has supported over 10,000 founders and has directly invested in dozens of them via revenue share (see audos.com/nocap for more info on the Publishing House).
