Co-Branding
More on Brand Elements
Principles
When working with external organisations, such as client companies, partner institutions or corporate sponsors, the INSEAD logo needs to be given equal prominence (see visual 1.)
When multiple partners and sponsors are involved but none are of equal importance to INSEAD, their logos are generally displayed on a lower level and smaller size. (see visual 2.)
For internal communications (to staff, students and participants already enrolled) the strapline can be dropped from the INSEAD logo to accommodate more space (see visual 2.)
Note that if these communications are to be used externally, the full logo with strapline should be included.
1.
2.
Contact Communications
For further assistance or guidance on co-branding with INSEAD, please contact the INSEAD Branding team.
