INSEAD Teaching

Professor Angehrn is currently presenting his latest Serious Games & Web 2.0 research in in various INSEAD MBA & Executive Education courses, including:

• Web Trends & Strategies (MBA)
• International Executive Programme (IEP)
• INSEAD Online
• Company Specific Programmes (CSPs)

His current research focus is twofold :

• organizational video-based collaborative online games (as the EagleRacing simulation) that offer a new way to generate significant impact in terms of awareness, communication, and competence development on large groups in organizational contexts;
• advanced web 2.0 platforms (as Inno-Tube and CEDEP GMP-Tube), that provide a new way to capture and re-distribute relevant know-how and stimulate teams and communities within the organization to engage in collaborative innovation and knowledge exchange.

Web Trends & Strategies

Web Trends & Strategies blog

Course outline (restricted access)

Introductory video (presentation by Professor Angehrn)

FAQs

What is this course about? What are its goals? 

In this course we review and discuss selected Web Trends that global organizations can leverage to improve the efficiency and quality of their internal processes, as well as their competitiveness and innovative ways of doing business.

We will strive to gain an understanding of the following:

• Emerging Web-based services which are likely to further shape and transform how global organizations operate, and particularly design their communication, collaboration and knowledge management and innovation processes
• Web-enabled trends in selected industries (banking, gambling, and mobile services) and society
• Relevant experiences in large companies as Cisco or Xerox, and in small innovative companies as Kartoo

When is the Web Trends & Strategies MBA course offered?

Web Trends & Strategies may be offered in P3, or May-June of every year.

INSEAD Teaching - Executive Education

INSEAD Company Specific Programs (CSPs) , INSEAD Online, and International Executive Program (IEP)

The EagleRacing Simulation & EagleTube

The EagleRacing Simulation features a high-level decision-maker from a race car company who is faced with the difficult situation of having to make a number of decisions affecting the financial future of the EagleRacing company.

Indeed, our decision-maker is confronted with an array of differing options, types of information, and conflicting opinions, all of which have to be properly managed and processed in order to elaborate and implement the best possible final strategy for the company.

In addressing such a situation within the framework of the EagleRacing Simulation, we are immersed in the dynamics of team decision making, that includes emotions, alliances, perceptions, interpretations of information, peer pressure, etc…

The EagleRacing Simulation is composed of the following three main decision-making dilemmas or sequences:

• Dilemma/Sequence n°1:

Decide between two different collaboration / sponsorship partners;

• Dilemma/Sequence n°2:

Decide whether or not to compete in an upcoming race, given a series of technical difficulties;

• Dilemma/Sequence n°3:

Decide how to respond to / manage potential conflicts.

The EagleRacing Simulation may be played during a classical workshop.

Alternatively, in a second deployment mode, it may be played by distributed teams over a period of several weeks.

In this latter case, at the beginning of each of the three Dilemma/Sequences, the participants receive an email from the facilitator with the link to a video sequence describing the dilemma, along with further instructions. Each team then has one week to elaborate a group decision concerning the dilemma, and the only forms of communication allowed are email or a collaborative group tool.

The EagleRacing Simulation is described in full in the December 2007 Copenhagen Workshop Launch report (i.e., it was a direct output and deliverable of CALT's INSEAD/European Commission funded project, L2C). Please contact me if you would like to have the document.

EagleTube is an on-line video-based system developed by Albert Angehrn at INSEAD.

Its purpose is to support and stimulate experience exchange and innovation-oriented collaboration among educators deploying the EagleRacing simulation.

For further information:

• EagleRacing Simulation Ideas For Online Deployment (video presentation by Professor Albert Angehrn)
• EagleTube summary
• commentaries made by Michael Pich, INSEAD IEP 2008 Program Director, and also LTC Nate Allen, PhD, course director of Organizational Culture at the National Defense University, NDU
• EagleRacing web page