Upcoming Sessions
Develop creative and design thinking skills
Design Thinking and Creativity for Business takes business leaders on a hands-on learning journey that will help them integrate creative and design thinking with their business thinking for successful innovative problem-solving.
Executives will return to work and be able to develop and support a creative culture within their organisation; a culture that is capable of confidently pushing and sustaining innovative efforts, and driving growth.
Our Participant Profile
Design Thinking and Creativity for Business is designed for
- Senior executives who want to strengthen their ability to lead innovation and enhance their organisation’s innovation capability.
- Team leaders and managers seeking to develop and integrate cutting-edge creative practices into their business processes and corporate culture.
- Executives seeking to learn new problem-solving approaches to innovation, building upon creativity research, design thinking and lean startup.
- Participants coming in groups/teams to collaborate on Action Learning Project tailored to their organisation’s context.
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How You Benefit
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Master the skills you need to sustain creative and design thinking capabilities
Acquire the mindset and managerial levers you need to develop an innovative organisational culture
Equip you with a methodology to put design thinking into actions
Learn how to solve problems creatively in any setting by collaborating with design coaches
Action Learning Project to apply the learning in your personal or your organisation’s context
This programme qualifies for the INSEAD Online Certificate: Leading in a Transforming World.
Programme Director
Professor of Technology and Operations Management
IN Focus
Manuel Sosa, Professor of Technology and Operations Management
Programme Director of Design Thinking and Creativity for Business
Making a case for creativity: How it catalyses innovation and creates change
Any change in an organisation requires a catalyst, and Design Thinking and Creativity for Business gives them the skills they need to drive that change effectively. We prepare them to become innovation catalysts and agents of change.
Manuel Sosa, Professor of Technology and Operations Management
Programme Director of Design Thinking and Creativity for Business
Jon Hackett
Co-founder & CEO at h2\ France
Renewing the Ideas Reservoir - Design Thinking and Creativity for Business programme
This experience has challenged me to ditch the default setting and to deploy new techniques that really boost creativity. It has taught me to think differently. And as a result, I’m empowered to help my clients innovate. Instead of recycling old ideas, we’re proactively renewing the ideas reservoir.
Jon Hackett
Co-founder & CEO at h2\ France
How Organisations Can Cultivate Innovation Catalysts
Do Unconventional Workspaces Promote Creativity?
The Science Behind Great Product Design
Dates and Fees
Investing in a Lifelong Learning Journey at INSEAD
Preferential Rates
For Groups of 5 or More
20% preferential rate for groups of 5 participants or moreFormer Participants
20% preferential rate for past participants of on-campus and live virtual Open Enrolment ProgrammesAlumni Community
40% preferential rate for INSEAD Alumni Association community membersRelated Programmes
Innovation in the Age of Disruption
Leadership Communication with Impact
INSEAD's Cutting-edge Online Programmes
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Learn
Through outstanding design and delivery, INSEAD’s online programmes build upon our world-class faculty’s ability to convey very complex concepts in the simplest yet most comprehensible way.
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Through outstanding design and delivery, INSEAD’s online programmes build upon our world-class faculty’s ability to convey very complex concepts in the simplest yet most comprehensible way.
- Content designed specifically for the online format, including short high-impact videos
- Professional, television-quality filming in INSEAD amphitheatres with actual participants
- Use of relevant and engaging examples and short case studies from a wide range of industries
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Interact
Through a rich set of interactive elements, we build a community of faculty, learning coaches and diverse, high-quality global executives who learn together as a group - one of INSEAD’s strengths.
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Through a rich set of interactive elements, we build a community of faculty, learning coaches and diverse, high-quality global executives who learn together as a group - one of INSEAD’s strengths.
- A mobile-friendly learning platform built to maximise interaction and engagement
- Faculty answering questions during the programme
- A learning coach guides participants through the programme providing feedback
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Apply
Action-Learning Projects are a core element of the online programmes designed to increase business impact.
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Action-Learning Projects are a core element of the online programmes designed to increase business impact.
- The guided ‘real-world assignments’ feature of the programmes encourages participants to take newly acquired skills and apply them within the context of their actual job and organisation.
- The projects are closely aligned with the learning in the programme and benefit from the learning community, with feedback from the learning coach.
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Certification
Upon successful completion of all programme activities, combined with satisfactory grades on the final assignment, participants are awarded with an official Certificate of Completion from INSEAD, which they can also showcase on their LinkedIn profile.
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Upon successful completion of all programme activities, combined with satisfactory grades on the final assignment, participants are awarded with an official Certificate of Completion from INSEAD, which they can also showcase on their LinkedIn profile.
