12 INSEAD cases emerge as The Case Centre’s best sellers in 2019
Middle East, Americas, Asia, Europe
31 January 2020
Twelve case studies from INSEAD the business school for the world have been named among The Case Centre’s most popular cases of 2019. The announcement is testament to the school’s continued dedication to providing pedagogical material relevant to contemporary business practices.
The Case Centre is a global organisation committed to promoting the case method in management education. Every year it recognises the top 15 best-selling cases in major subject areas.
Of the 12 INSEAD cases named as best-sellers in 2019 five were in the Marketing category, two in Human Resource Management / Organisational Behaviour, two in Ethics and Social Responsibility and one each in Finance, Accounting and Control; Production and Operations Management; and Strategy and General Management.
INSEAD’s high calibre cases are taught in leading business schools around the world. They are consistently commended for their intellectual richness and robust insights that blend theory and practice from many different countries and cultures.
Today’s announcement reflects the school’s continued commitment to offer relevant and rigorous research and education by integrating current real-world management issues into its curriculum.
INSEAD’s best-selling cases in 2019 include:
About INSEAD, The Business School for the World
As one of the world’s leading and largest graduate business schools, INSEAD brings together people, cultures and ideas to develop responsible leaders who transform business and society. Our research, teaching and partnerships reflect this global perspective and cultural diversity.
With locations in Europe (France), Asia (Singapore), the Middle East (Abu Dhabi), and now North America (San Francisco), INSEAD's business education and research spans four regions. Our 165 renowned Faculty members from 41 countries inspire more than 1,300 degree participants annually in our MBA, Global Executive MBA, Specialised Master’s degrees (Executive Master in Finance and Executive Master in Change) and PhD programmes. In addition, more than 11,000 executives participate in INSEAD Executive Education programmes each year.
INSEAD continues to conduct cutting-edge research and innovate across all our programmes. We provide business leaders with the knowledge and awareness to operate anywhere. Our core values drive academic excellence and serve the global community as The Business School for the World.