Marketing

 

Seminars 2017-2018

 DATEVENUE SPEAKER & TOPIC Documents

13th September, 2017

FBL:10.00 AM - 11.00 AM
(MB1.31)

SGP:04.00 PM - 05.00 PM
(457)

Francine Espinoza Petersen 
(European School of Management and Technology (ESMT)) 
How Socio-economic status and CSR Communication Affect Responses to Luxury Brands

4th October, 2017

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:03.00 PM - 04.30 PM
(654)

Maria Ana Vitorino 
(University of Minnesota) 
Drip Pricing When Consumers Have Limited Foresight: Evidence from Driving School Fees
avatar
Paper

22nd November, 2017

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:04.00 PM - 05.30 PM
(654)

Clément Bellet 
(INSEAD) 
The Paradox of the Joneses: Superstar Houses and Mortgage Frenzy in Suburban America
avatar
Paper

29th November, 2017

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:04.00 PM - 05.30 PM
(654)

Yangjie Gu 
(HEC School of Management) 
Seeking and Avoiding Choice Closure
avatar
CV

10th January, 2018

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:04.00 PM - 05.30 PM
(654)

Frank Germann 
(University of Notre Dame) 
Getting the Board on Board: A Key Driver of Marketing Department Power in Firms
avatar
CV

22nd January, 2018

FBL:09.00 AM - 10.30 AM
(MTG 2.01)

SGP:04.00 PM - 05.30 PM
(411)

Wolfgang Ulaga 
(Arizona State University) 
.

14th February, 2018

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:04.00 PM - 05.30 PM
(654)

Joseph Redden 
(University of Minnesota) 
The Self-Reflective Component of Satiation
avatar
Paper

7th March, 2018

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:04.00 PM - 05.30 PM
(654)

Anirban Mukhopadhyay 
(Hong Kong University of Science & Technology) 
TBC

14th March, 2018

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:04.00 PM - 05.30 PM
(654)

Alexander Genevsky 
(Erasmus University Rotterdam) 
TBD

21st March, 2018

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:04.00 PM - 05.30 PM
(654)

Dominique Lauga 
(University of Cambridge) 
TBA

4th April, 2018

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:04.00 PM - 05.30 PM
(654)

Eve Sihra 
(The Hebrew University of Jerus) 
TBD

16th May, 2018

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:04.00 PM - 05.30 PM
(654)

David Tannenbaum 
(University of Utah) 
TBD

22nd May, 2018

FBL:09.00 AM - 10.30 AM
(MTG 2.01)

SGP:03.00 PM - 04.30 PM
(457)

Nader Tavassoli 
(London Business School) 
TBC

20th June, 2018

FBL:09.00 AM - 10.30 AM
(MB1.31)

SGP:03.00 PM - 04.30 PM
(654)

Professor Rajesh Chandy  
(London Business School) 
The Marketing Lives of Micro-Entrepreneurs
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Email: insead.marketing-area@insead.edu

 

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