Journal Article
Purpose – reassesses the challenges and opportunities confronting business schools today in light of recent
developments in their socio-economic and technological environment.
Design/methodology/approach – reviews the current situation for business schools and draws inferences for
the future.
Findings – business schools should remain the leading providers of business education in the foreseeable future.
However, to sustain their dominance, they must accelerate the adoption of artificial intelligence (AI) tools that
are revolutionizing learning, teaching, and research. They must also bolster their external fundraising effort and
address the ongoing shortage of faculty, while continuing to offer innovative curricula and programs that
respond to the demands of students and employers.
Originality/value – the traditional model of business schools – where students gather in a physical location to
attend standardized programs – has persisted since the inception of business schools because it is inherently
robust. Its resilience stems from its adaptability and flexibility, as illustrated in this article. While the rapid
advancement of AI presents significant implications for higher education, it is unlikely to fundamentally disrupt
the prevailing business school model in the near term.
Faculty
Emeritus Professor of Finance