Content Overview

 

The Product Management Executive Programme has been designed for you to build upon and integrate your past experiences, your current situation and your future aspirations. Through guest lecturers from leading technology companies, cases, group activities, and feedback and action planning, you will have opportunities to explore how leadership works, to learn how PM executives have maximised their impact within their own organisations and to lead and develop a sustainable product team. The programme consists of a three-pronged approach:

 

Product Leadership

Learn from those who’ve come before you. Product management executives at the top technology companies present on topics that are critical to your success such as:

  • Scaling the PM organisation
  • Managing a board and other stakeholders
  • ​Managing a product portfolio
  • Building a product strategy and managing growth
  • ​Using OKRs and KPIs effectively
  • Guiding through organisational changes such as M&A

 

Leadership development

INSEAD professors use group activities, cases, live examples and more to help attendees personally and professionally develop through topics such as:

  • Acknowledging and developing your leadership style
  • Acquiring the skills to lead diverse teams
  • Leading without formal authority
  • Understanding and using networks
  • Harnessing the power of organisational culture
  • Honing negotiation skills
  • Communicating with a board
  • Recognising your impact on group dynamics

 

Personalised Action Plan

Programmes are not effective unless you have a way of tying them all together. The Product Management Executive Programme includes dedicated sessions that enable you to combine all the lessons learned and synthesise them into a personalised action plan

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