INSEAD Entrepreneurship Forum

Excellent Execution 2: Deeper

20-21 September 2019, Madrid, Spain

The INSEAD Entrepreneurship Forum (IEF) 2019 is back with the theme « Excellent Execution 2: Deeper ». This year we will continue to incorporate the INSEAD IEF’s successful ingredients:

- top entrepreneurial speakers from the INSEAD world
- a high achieving audience
- actionable insights and takeaways from useful workshops

We are also adding a new angle to our successful formula: a deeper venture pitch contest.

Two places will be offered for the winners of the IEF Pitch Contest for an INSEAD Open Online Programme of their choice. Please click here to learn more about the portfolio of online programmes for 2019/2020.

If you would like your venture to be considered for the Pitching event, please click here and complete your application before the 6 September 2019.

The 2018 « Excellent Execution » IEF in Barcelona has proven that the IEF is now identified as a key event in the INSEAD entrepreneurial community worldwide.

More than 30 top-notch speakers, including entrepreneurs and faculty, and 150 INSEAD alumni came from around the world to learn, share, and connect entrepreneurship knowhow. Our survey revealed a 95% of satisfaction rating.

Mark your calendars for 20-21 September 2019 to join us at the next exciting IEF in Madrid to learn more about INSEAD’s Excellent Execution for Entrepreneurs.

Seats are limited so make sure you sign up now to avoid disappointment!

We look forward to welcoming you in Madrid.

The INSEAD Center for Entrepreneurship team and the IEF Steering Commitee

Please note that programme may be subject to change.

Programme

(may be subject to change)

Friday 20 September 2019

Venue: Accenture Auditorium, Planta 31, Torre Picasso, 28020 Madrid, Spain

Optional morning sessions (not included in the IEF ticket price): C/Suite mini hackathon

Time	Topic
09:15	Registration
09:30 - 11:00	Basics of Entrepreneurship, get your proposition right Moderated by Farid Singh, MBA'15J, Founder Take 3 Innovate, Former VP Products OnLife Networks, Telefonica Innovation and Development
11:15 - 12:45	Build the app Moderated by Pierre Lacombe, serial entrepreneur, founder and CEO of Celestory
13:00 - 14:30	Pitch it! Moderated by Cristobal Alonso, MBA'00D, serial entrepreneur and CEO of StartUp Wise Guys
Friday 20 September 2019 Evening sessions Venue: Meeting Place, Castellana 81, Torre BBVA, 28046, Madrid, Spain
16:00	Registration and welcome
16:15 - 17:45	First round of pitching competition Moderated by Charlotte Mason, EMBA'07D, Director at SiliconIOM
17:45 - 18:45	Keynote address by Michel de Rovira, MBA'04D, Co-Founder at Michel et Augustin
18:45 - 20:00	Keynote address by Nicholas Coates, MBA'86D, and Christian Seely, MBA'86D, Founders at Coates & Seely Ltd
20:00	Cocktail reception and Coates & Seely Sparkling Wine tasting at the Accenture Hub

Saturday 21 September 2019 - Full day Programme outline Venue: Meeting Place, Castellana 81 , Torre BBVA, 28046, Madrid, Spain
Time	Topic
08:15	Registration and welcome
09:00 - 09:45	Keynote address by Luca Verre, MBA'14J, Co-Founder and CEO at PROPHESEE and Adrian Johnson, MBA'90J, Entrepreneur & Adjunct Professor at INSEAD
09:50 - 10:50	Session 1 (A) Break Out Room 1 Startups and Corporates - a ticking bomb relationship? - Arnaud Bonzom, Co-founder at Map of the Money - Ellen van den Broek, MBA'09D, Managing Director at Aurorae - Wilfried Pimenta de Miranda, EMBA'13D, Global Business Dev Director at the IOTA Foundation - Julien de Salaberry, Founder and CEO at Galen Growth Asia - Veronika Patkai, MBA'14J, Programme Director at Antler, Early Stage VC, Venture Builder Moderated by Pedro Lima, MAP S/F'14Aug, Executive Board Member & CEO at GLSMED (Luz Saúde)	Session 1 (B) Break Out Room 2 Cash management: How not to waste the few money you have (raised)... - Xavier Milin, TGM F/F'11Jun, Director at Basics Finance, Director at Startup Leadership program, part-time CFO for Startups - Martin Gentil, MBA'02D, Co-Founder and CEO at Diatly - Christian Ionescu, EMBA'08D, CEO and Chairman at InstantFactoring - Alex Zhigarev, MBA'10D, General Partner at Speedinvest Moderated by Gilles Le Guennec, EMBA'08D, Founder at UrbanAq, Venture Partner at Orevon
11:05 - 11:55	OPTIONAL: Workshop: How to recruit a sales team Moderated by Bart Huisken, MBA'00D, CEO at HCP Global
10:50 - 12:00	Coffee break/ Networking session
12:00 - 13:00	Session 2 (A) Break Out Room 1 Sales : Tips and tricks - Saskia Gentil, EMBA'16D, Vice President, Global Sales at CWT Meetings & Events - Claire Vidal, EMBA'08D, Founder at Vidal Ventures - Martin Gentil, MBA'02D, Co-Founder and CEO at Diatly - Pablo Penas Franco, MBA'09J, Founder and CEO at Scale Up Partner Moderated by Gilles Le Guennec, EMBA'08D, Founder at UrbanAq, Venture Partner at Orevon	Session 2 (B) Break Out Room 2 Planning to fail The surprising truth of unclear roles & responsibilities, most startups share - Raúl García Monclús, MBA'99D, General Manager at Cognodata - Bart Huisken, MBA'00D, CEO at HCP Global - Rochelle Clarke, Founder and CEO at Succession Strength - Ivan Bernard Brunel, MBA'97D, Co-Founder & Managing Partner at Fast Track Pte Ltd Moderated by Cristobal Alonso, MBA'00D, serial entrepreneur and CEO of StartUp Wise Guys
13:00 - 13:45	Lunch/ Networking session
13:45 - 14:30	OPTIONAL: Workshop: Founder Crisis management. How to tackle the risk of mismatch between founders? What to check? How to cope in advance? What to prepare? What to do if it happens... - Damien Gorse, Co-Founder at SQUAIR, Corporate and commercial Lawyer - Alex Zhigarev, MBA'10D, General Partner at Speedinvest Moderated by Gilles Le Guennec, EMBA'08D, Founder at UrbanAq, Venture Partner at Orevon	OPTIONAL: Workshop: The incredible power of the invisible - Luc Dagognet, CEO at Fabernovel Stories - Simon Allain, Head of Strategy at Fabernovel Stories Moderated by Sebastien Barthelemy, MBA'17D, Founder and CEO at Factio
14:30 - 15:30	Session 3 (A) Break Out Room 1 Corporate to/from Entrepreneurship: What it takes - Bruno Bouygues, MBA'02D, President at GYS - Stephanie Bompas, MBA'00D, Chief Executive Officer at CMV Informatics - Claire Vidal, EMBA'08D, Founder at Vidal Ventures - Breno Araujo, MBA'15J, Founder at Dare 4a Cause Moderated by Sabrine Monségur, Centre Manager Europe Campus – Rudolf and Valeria Maag INSEAD Centre for Entrepreneurship	Session 3 (B) Break Out Room 2 Learning from failure - Gordon MacSween, MBA'96D, Managing Director EMEA at CPA Global - Hazem Mulhim, AMP'02Jan, Founder and CEO at EastNets - Guillaume Racine, MBA’13D, Co-Founder and CEO at Return Magic, Product Lead-Returns at Shopify - Cliff Dennett, Head of Business Development at Innovation Birmingham Ltd Moderated by Charlotte Mason, EMBA'07D, Director at SiliconIOM
15:30 - 16:00	Coffee break/ Networking session
16:00 - 16:30	OPTIONAL : The flying CEO – secrets of efficiency on the move by Cristobal Alonso, MBA'00D, serial entrepreneur and CEO of StartUp Wise Guys
16:30 - 17:30	Finals of pitch contest Moderated by Charlotte Mason, EMBA'07D, Director at SiliconIOM
17:30 - 17:45	Closing remarks
20:30	Cocktail and dinner at DOÑA TECLA. Calle del Pintor Juan Gris, 2, 28020 Madrid

Steering Committee

Charlotte Mason
EMBA'07D, Director at SiliconIOM
Cristobal Alonso
MBA'00D, Serial Entrepreneur and CEO of StartUp Wise Guys
Gilles Le Guennec
EMBA'08D, Serial entrepreneur, Founder at UrbanAq, Venture Partner at Orevon
Sabrine Monségur
Centre Manager - Rudolf and Valeria Maag INSEAD Centre for Entrepreneurship
Pedro Lima
MAP S/F'14Aug, Executive Board Member & CEO at GLSMED (Luz Saúde)
Sebastien Barthelemy
MBA'17D, Factio - Founder & CEO INSEAD Summer Start UP tour - Founder & Head of steering committee Co-leader of Pitch Lab & Apero - entrepreneur Insead Alumni Clubs .
Nancy Hsieh
Executive Director - Rudolf and Valeria Maag INSEAD Centre for Entrepreneurship

Practical Information

Forum Venue

The INSEAD Entrepreneurship Forum 2019 will be held at

MORNING mini Hackathon on Friday 20th of September 's address:

Accenture Madrid Auditorium, Planta 31, Torre Picasso, Planta 7, 28020 Madrid, Spain

Friday 20th of September EVENING and Saturday 21th of September 's address:

Meeting Place, Castellana 81, Torre BBVA, 28046, Madrid, Spain

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Hotels

- Hotel AC Hotel Aitana 4*: To take advantage of negotiated rates, please use the promocode INSEAD2019 when booking. 20 rooms have been blocked for IEF participants on a first come first served basis until 3 September.

We encourage all participants to book rooms as soon as possible.

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Dress Code

We recommend business casual for all attendees at the conference. For the Saturday dinner the dress code is smart/business (not black tie).

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Dietary Requirements

If either you or your partner requires a vegetarian menu or if you have any other dietary requirements, please let us know as soon as possible and we will be happy to accommodate your request.

Email: entrepreneurship@insead.edu

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Media, Filming and Photography

INSEAD may engage professional photographers for this event. All sessions will be filmed. We reserve the right to use any film and/or photography from the event in our print and digital marketing collateral. Delegates who do not wish to be filmed or recorded should contact the INSEAD Entrepreneurship team prior to the event.

Past Forums

Past Forum Testimonials

It was the best INSEAD event I've been to and I go to quite a few of them. What made this Forum so special is that most of the attendees were lifelong entrepreneurs who were very candid in sharing their stories without leaving out the struggles. The panel discussions were very inspiring and the networking sessions were a lot of fun. I'll definitely try to attend all future INSEAD Entrepreneurship Forums from now on.

Tim Wekezer, MBA' 15J, Founder of Waitrr

The IEF gave me a lift up: great content, relevant contacts, all in a relaxed while studious atmosphere. The fact of belonging to INSEAD had already broken the ice and made discussions immediately useful. It was very easy to meet lots of new people and, as always, the international mix of INSEAD was totally unique! It felt like family.

Jean Haguet, MBA'96D, Strategy Consultant Caravela Consulting

Every entrepreneur is at some level also a content maker, because they have to tell their story coherently and attractively. Seeing everyone at the conference do this so well, and so differently, was highly instructive and well worth the trip.

Alex Connock, MBA'93J, Founder and Managing Director at MISSILE Digital

Get an international perspective on entrepreneurship and join IEF.

Peer Kolendorf, MBA' 78, Founder of Comitel Holding A/S

A very stimulating alumni gathering bringing together super energizing fresh startups and experienced serial entrepreneurs and investors. Great opportunity to meet INSEAD members of the startup ecosystem

Sandra Martin Moran, AMP' 18Jul, Chief Legal Officer INSUD PHARMA

There is something distinct about the INSEAD Entrepreneurship Forum: there are no glow in the dark egos. Every participant has incredible tacit knowledge backed by a real desire to offer candid, honest, personal insights. I have never witnessed this in other similar events around entrepreneurship and perhaps it is because the event is powered by the desire to see other Alumni succeed like the veterans on the panels. This is priceless.

Inma Martinez, Venture Partner Deep Science Ventures