Chief Omnichannel and Data Officer, LVMH
Gonzague De Pirey is the Chief Omnichannel and Data Officer at LVMH. In this role, he oversees the deployment of artificial intelligence across the Group's entire value chain. Formerly Social Affairs Advisor in the French Prime Minister’s office (2004–2007), then he joined the Saint-Gobain Group, where he held several management positions in Paris, Shanghai and Moscow.
In 2016, he was appointed CEO of the Lapeyre Group, before joining LVMH in 2020 to head up Sephora in Germany, then the company's New Ventures division. He was appointed to his current position in 2023. An engineer from the Corps des Mines, he is a graduate of Ecole Polytechnique and the Tuck School of Business (EMBA 2010).
