Upcoming Sessions
Content Overview
Leading Change in an Age of Digital Transformation is designed is designed to enhance the critical leadership competencies needed to visualise and successfully drive your organisation’s digital change, from initiation to sustainment.
Leading Twin Transformations
You are all in critical leadership roles and are expected to think and act “strategically” to overcome uncertainty in your industry. Create value for your organisation in the short, medium, and long term through understanding:
Digital Transformation
Gain critical insights and deep knowledge of digital transformation and its impact on your organisation. Guided by INSEAD faculty, enriched by executive speakers, and supported by case studies, you can develop a strategic framework on your own digital or GenAI transformation.
Sustainable Transition
Technologies and policies constantly evolves across industries such as EV, green energy and more. New business models are needed to remain relevant and successful; learn how to become more agile and approach new opportunities presented by the digital age with an open mind.
Leading The Process and People
The 4 Stages of Change
Drawn on decades of change management research, dig deep into the complex dynamics across the four stages of digital transformation.
Phase 0. Incubation and Exploration: Can you clearly articulate the WHO, WHY, WHAT, and HOW of your digital transformation pathway? Can you reasonably anticipate and prepare for the “rollercoaster of change”?
Phase 1. Initiation and Motivation: How can you help stakeholders recognise threats and opportunities as well as emotionally connect to the value of your initiative? What are some common ignition pitfalls that you should avoid?
Phase 2. Launching and Scaling: What are the mechanics of launch from securing early adopters’ support, learning to motivate the “majority in the middle” as well as anticipating and overcoming resistors? Importantly, how can you throttle up enthusiasm to gain momentum to scale?
Phase 3. Sustaining and Integration: How can you ensure a digital transformation succeeds in escaping velocity and when should it be normalised as “business as usual”? Can you re-energise yourself and others once the initial launch excitement peters out?
The 3 Levels of Change
A successful change needs to take people along – employees and other stakeholders.
Business: How do you ensure that your change initiatives align with your business goals and strategies? Are your top leadership committed to your proposed change and impact?
Organisations: How do you energise the organisation, tapping on formal structure, power and politics, as well as informal networks to create a momentum of change? How can you make sure culture change sustains the change in the new normal?
Individual: How do you understand the individual emotions of your people? How do you guide the collective emotion of your organisation? Can you help them craft their individual change journey? How do you motivate them to take actions?
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Some specific questions you might want to ask yourself in the phases of your digital transformation:
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Phase 0: Incubation and Exploration
• What is the vision, purpose, and objectives of your digital transformation?
• Why is digital transformation important to your business and the organisation?
• What options have you explored before designing your digital pathway?
• WHO have you engaged in the exploration stage?
• Can you clearly articulate the WHO, WHY, WHAT, and HOW of your digital transformation pathway?Phase 1: Initiation and Motivation
• Why are digital threats and opportunities so hard for some constituent groups or key individuals to see?
• How can you help people visualise and emotionally connect to the value and impact of digital transformation?
• What are the most common ignition pitfalls and why do smart people fall into them?
• How can you avoid them?
• Can you anticipate early adopters and resistors?Phase 2: Launch and Scaling up
• Who do you need as early adopters and how do you secure their engagement?
• How can you motivate the “majority in the middle” to embrace your digital transformation?
• Which resisters should you ignore and which should you tackle?
• After launch, how do you throttle up the enthusiasm to gain momentum to scale up?Phase 3: Sustaining Success
• Why do transformations that achieve successful launch and even scaling fail to reach “escape velocity” and fall back to earth?
• How can you re-formulate the informal networks in addition to the formal structures?
• How can you reenergise yourself and others once the initial excitement peters out?
• At what point do you need to operationalise and normalise the “new operating model” for digital to become “business as usual”?
The Live Case Application Approach
Participants should have a current or near future digital transformation project to allow real-time application of learnings and concepts, as well as formulation of your action plan. The project should be outlined in your application.
During the programme, you will explore organisational case studies that illustrate and illuminate core concepts and tools, and apply the concepts and tools to your own digital transformation project.
