Building Digital Partnerships and Ecosystems integrates video lectures, real-world case studies, discussions, quizzes and an Action Learning Project to bring critical concepts to life. Over five weeks, you explore digital transformation, digging deep into the dynamics, structures and value of digital allegiances and ecosystems.
What is digital disruption?
- Review the basics of competitive advantage
- Learn how to link technologies to competitive advantage
- Define digital transformation
- Understand organisational and strategy challenges associated with digital transformation
- Understand what a platform is
- Explore the sources of value for platforms
- Design a platform strategy
- Explore how to convert your product to a platform
- Define what an alliance is
- Examine how to build a successful alliance
- Learn how companies achieve competitive advantage by moving from alliances to managing alliance networks
- Learn an alliance jigsaw tool that helps to think about innovation opportunities across partners
- Understand different types of ecosystems
- Learn how to build adaptive ecosystems
- Explore the process of generating innovative ideas with partners
Digital business models
- Understand the meaning of a digital business model
- Learn about the sources of innovation in such models
- Discover how to move a traditional business model to a digital one
Your Online Learning Journey
Throughout the programme, an INSEAD Learning Coach will be guiding you and helping you maximise the impact of your learning journey. *Please note the programme may include a pause week(s).
Action Learning Project
Building Digital Partnerships and Ecosystems will help you evaluate your current collaboration strategy and help adapt it to the digital realities. Your company probably has some partnerships already, but did you ever think why were these partnerships formed in the first place? Do they continue to deliver value in the digital era? Do they help or hurt your ability to adapt to the era of the 4th Industrial Revolution? Where can you look for new partners so that you can develop new digital business models?
Action Learning Project will help you answer these questions. You will first evaluate your portfolio of partnerships, then develop new ideas about your business’ new partnership and ecosystem strategy. You will be able to test these ideas in a risk-free environment, then devise a realistic plan of search for new partners that can immediately be executed once you return to work. Working with the learning coach, you will design the collaboration strategy that is right for your organisation and your personal learning objectives.
For those attending the programme with a group of colleagues from the same company or organisation, the learning coach can help you structure a more ambitious team ALP to collaborate and work on together.
There are three phases to the ALP process:
First, you will agree on the scope of your ALP with the learning coach, to make sure it aligns with the learning objectives of the programme and culminates in a concrete end goal. Second, in each of the content weeks, you will apply the tools and concepts from that week to your ALP. Third, at the end of the content weeks, you will synthesise elements from your weekly submissions to propose concrete strategic recommendations for your organisation, and submit them for peer review. In the final week of the programme, the peer review will take place, where every participant will review 2 to 4 other submissions and provide peer feedback. The final ALP and peer review process normally takes between 10-12 days after the programme content finishes.
Typical Week on an INSEAD Online Programme
Each week of content follows a very clear path to facilitate learning for busy executives. The platform allows participants to learn at their own pace during each week, by viewing the content, completing assignments and engaging in discussions, taking on average 4-6 hours per week* to complete.*This is the recommended number of hours per week however please note that working on the Action Learning Project (ALP) may require up to two additional hours/week.