Sorry, you need to enable JavaScript to visit this website.

Majid El Jarroudi

Founder, Agence pour la Diversite Entrepreneuriale


Majid El Jaroudi, 42 years old, is a serial entrepreneur specializing in entrepreneurship and social innovation.

He created his first company, Algorithme Consulting, Growth Accelorator, in 2003.  This company specializes in developing entrepreneurs.  In 2005 he set up a second company – Sezam Café - a lounge/restaurant in the Grands Boulevards area of Paris, which specializes in cultural events (photographic and art exhibitions, acoustic concerts, poetry readings, writing workshops, etc).

In 2007, Majid El Jarroudi opened an estate agency – Immokey, in the Champs Elysees, which specializes in finding commercial property for entrepreneurs.

In 2008 he set up Human Goodwill, a consulting firm that specializes in social innovation, aiming to advise large companies on the subjects of diversity and social and environmental responsibility.

Finally, in 2015, he established Cineorama, an audiovisual production company specializing in social and environmental issues.  This firm was involved in the production of the award winning “Minuscules”.

Between 2004 and 2008, Majid El Jarroudi was Secretary General of the Young Entrepreneurs of France.  The mission of this company was to assist people under the age of 35 to set up their companies.  It was particularly focused on low socio economic areas, such as les banlieues, to encourage young people to develop a spirit of enterprise.

In 2008, Majid El Jarroudi was elected vice-president of Jeune – the association of young entrepreneurs in the European Union.  This association primarily focused on lobbying for young entrepreneurs of under 40 years of age and to raise awareness of entrepreneurship in Europe.  It also became involved with young entrepreneurs in eastern Europe, helping them to develop their companies in the European Union (Romania, Bulgaria, Turkey, Albania…).
In 2008 he participated in the creation of La Ruche in Paris, the first nursery for social business incubator in France.

In 2009 he created the Agency for Business Diversity (Adive), a social business who’s emission is to put in place a programme inspired by an Amercian Small Business Act called “Supplier Diversity”.  L’Adive brought together entrepreneurs from diverse backgrounds or those settled in the territories “Quartiers Politique de la Ville (QPV)” with the buying arms of large French and international companies.  The aim of this was to allow these entrepreneurs to sell their goods or services to develop their companies and also to create local employment to fight against unemployment.

Between 2010 and 2014, Majid El Jarroudi was also Presidnet of “Humanity in Action France”, an association that promotes equality and fights against discrimination by mobilizing French and American students.  
In 2010, Majid El Jarroudi was elected “French social entrepreneur of the year” by Ashoka.  That same year, he was invited as French delegate by the American administration to the first ever “Presidential Summit on entrepreneurship” in the presence of President Barrack Obama and Secretary of State, Hillary Clinton, in Washington.

In 2011, the American foundation, Echoing Green, that has supported social entrepreneurs worldwide for over 30 years, elected Majid El Jarroudi for his work with Adive and supports also, for the first time, his history with a French social company.

He also received the “Ernst & Young” Societal Entrepreneur of the Year award in 2015.

Finally, he was nominated for the first “Presidential Council of Cities” in 2018 to counsel the president of the republic on matters relating to city politics.

Majid El Jarrouid regularly contributes to business schools and universities on subjects relating to social innovation and entrepreneurship and is frequently invited to international conferences (in Europe and the USA) to share his experience and his expertise.

He is also frequently the point of contact for European studies such as “les Capitales de la Culture (2015)”, “DiverCities (2017)”,  l’héritage des « JO Paris 2024 », « l’Entrepreneuriat des Migrants », programmes MEGA & ELYME.

He holds a masters degree in management MSG (La Sorbonne, Paris) and a masters in communication and journalism (Institue Francais de Presse, Paris).  He obtained a DESS in IT from Sciences Po, Paris (2011).  He also took the “Social Entrepreneurship Programme” at INSEAD (2006) and “Transformative Education” at D School Stanford, USA (2013).  He was auditor at the Institute of Higher Education for the Development of territories in Europe (IHEDATE) in 2015 in the framework of the programme “businesses and territories”.  He is co-author of “La Gachette Facile” (editions Maxi Milo, 2015), relating to the murder of his cousin by a CRS in Marseille in 1980, which was one of the events that lead to the “March for Equality and Against Racism” that took place in 1983.

INSEAD Personalised Experience




Save & Manage



It is easy, simply log in:

Via Social

  • icons
  • icons
  • icons


Use your email address