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A New Vision: 1950s

1950

About INSEAD

A New Vision: 1950s

A New Vision: 1950s

Opening the doors on 12 September 1959 to the first class of students - known as participants at the time - was a monumental feat. But from the start, a small group believed in INSEAD as an institution. They believed in the vision of Doriot.

 

Like Doriot, these players had seen first-hand the widespread destruction during World War II in Europe. They understood the apocalyptic threat of the Cold War and embraced the spirit of European reconciliation and renaissance of the 1950s. Their shared aspiration was that international business would succeed where politics had failed. Such an institution could create shared prosperity and peace worldwide. 

INSEAD never intended to be part of Europe’s institutional framework, but its foundation of internationalism aligned tightly with European integration. Indeed, INSEAD was established three months after the 1957 signing of the Treaty of Rome that created the European Economic Community.

One week before the first INSEAD students arrived at the historic Château de Fontainebleau, the New York Herald Tribune wrote, “The list of those who have given their support and assistance … includes the names of virtually everyone who has been prominent in the post-war integration of Europe.” 

 

1955


 

The Chambre de Commerce de Paris embraces Doriot’s dream

com

 

1957


 

In July INSEAD established by the Chambre de Commerce de Paris

hist

25 March: Treaty of Rome signed, establishing the European Economic Community common market

rome

Jean Marcou, Chairman of the Chambre de Commerce de Paris, becomes Founder-Chairman of INSEAD

marcou

 

1958


 

Willem Posthumus Meyjes appointed first Director General of INSEAD, taking on the immense task of opening the school

willem

Olivier Giscard d’Estaing appointed first Director of Studies, laying a foundation of academic excellence to build a world-class institution

olivier

Creation of Paris Office

 

1959


 

On 12 September 1959, the first MBA intake arrives at the Château de Fontainebleau

1959

Less than one month after the first MBA class met, INSEAD is inaugurated on 9 October

inauguration

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