More and more, firms’ technology strategies are attempting to exploit the efforts and capabilities of others as a way of accelerating the path to profitable growth. Successfully innovating within such “ecosystems” requires a new way of thinking about the firm’s position vis-à-vis its customers, rivals, and partners. In this session we will uncover the new set of challenges that interdependence creates and present a powerful new framework for successfully managing these challenges.
SESSION LEARNING OUTCOMES:
• Understanding strategy in an innovation context
• Recognize new dimensions of innovation risk
• Understand the elements of a ‘Wide Lens’ ecosystem strategy
• Understand the dynamics of disruption