Back

Department: Degree Programmes & Curriculum
Location: Asia Campus
Status: Manager
Contract: Permanent - Full Time
Contact: Talent Acquisition Specialist at [email protected]
Ref: HR3

Posted on: 14 June 2022
Deadline: 10 July 2022

Job Description

Sales Enablement Manager (Eloqua Specialist)

Full Time - Permanent - Singapore

Reference: HR3

As one of the world’s leading and largest graduate business schools, INSEAD brings together people, cultures and ideas to change lives and to transform organisations. A global perspective and cultural diversity are reflected in all aspects of our research and teaching. With campuses in Europe (France), Asia (Singapore) and the Middle East (Abu Dhabi), INSEAD’s business education and research spans three continents.

Reporting to the Associate Director, Marketing Operations, the Sale Enablement Manager is responsible for the marketing automation platform to enhance our sales and marketing activities.

The successful candidate will be a passionate, technically hands-on marketing automation evangelist and customer champion - well versed in effectively promoting the benefits of marketing automation across the business to deliver a hearts and mind-set change. They will develop best practices and training, and work side by side with the business teams to ensure that everyone is using marketing automation to its full potential. A strong background in demand generation and email marketing best practices is crucial, and hands-on experience with Oracle Eloqua is 100% required.

Main Accountabilities

• Providing Eloqua marketing automation application support to all sales users across campuses (Fontainebleau, Singapore, Abu Dhabi), including user trainings for field sales and extended marketing teams globally.
• Creating and maintaining complex Eloqua segment templates.
• Provide timely resolution and update to marketing and sales teams’ support requests.
• Create Eloqua reports and dashboards; prepare analysis for marketing programs, events, marketing and sales funnel.
• Work closely with INSEAD IT teams.

The ideal candidate will have:

• 5 years of experience as a Marketing Automation Manager or in a similar position.
• Bachelor’s degree in Marketing, Computer Science, or Business.
• Proficiency in marketing automation tools, such as Eloqua, Pardot, Marketo, and HubSpot.
• Extensive knowledge and user experience research methods, such as A/B testing and multivariate statistics.
• A proven track record of working successfully with multiple teams while maintaining the precarious balance of need and want.
• Experience with regularly cadenced business reporting to stakeholders.
• Results-driven with exceptional attention to detail and knowledge of CRM and Salesforce systems in particular.
• Exceptional interpersonal and communication skills.
• Able to work under pressure and thrive in a friendly and open culture with a desire to share new ideas and work hard towards common goals.

If this sounds like the right role for you, please forward your resume and cover letter to [email protected] quoting reference HR3.

Kindly note that only shortlisted candidates will be contacted.