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Pavel Kireyev
Assistant Professor of Marketing
Keywords
Digital Items; Collectables; Valuation; Marketplaces; Blockchain; Machine Learning
Working Paper
Kireyev P. (2020). Infinite but Rare: Valuation and Pricing in Marketplaces for Blockchain-Based Virtual Items. 2020/58/MKT
Blockchain technologies have enabled the creation of decentralized applications which let users own and transact scarce digital assets. Although still in its infancy, the industry has attracted interest from organizations such as Formula One, the NBA, and several football (soccer) clubs to create marketplaces for trading branded digital collectables.