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Henrich Greve
Professor of Entrepreneurship
Keywords
IAF; IAF 1213; 201210;;
Journal Article
Greve H. (2013). Microfoundations of Management: Behavioral Strategies and Levels of Rationality in Organizational Action Academy of Management Perspectives, 27(2), (pp103-119).
Behavioral strategies are a potentially promising microfoundation of management research. Strategies involving processes of momentum, feedback, inference, and anticipation are already being investigated by organizational scholars, and evidence is mounting for each one.