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Keywords
Currency Crisis; Consumption Smoothing;
Journal Article
Dutt P., Padmanabhan V. (. (2011). Crisis and Consumption Smoothing Marketing Science, 30(3), (pp491-512).
The dramatic impact of the current crisis on performance of businesses across sectors and economies has been headlining the business press for many months. Extant reconciliations of these patterns in the popular press rely on ad-hoc reasoning.