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Jasjit Singh
Professor of Strategy
Journal Article
Lee M., Adbi A., Singh J. (Forthcoming). Categorical Cognition and Outcome Efficiency in Impact Investing Decisions Strategic Management Journal
The emerging practice of “impact investing” optimizes both financial and social outcomes, and thus promises to support hybrid organizations that simultaneously pursue financial and social goals. The authors argue, however, that impact investing decisions may be prone to behavioral factors that limit their outcome efficiency.