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Journal Article
Furr N., Shipilov A. (2018). Building the Right Ecosystem for Innovation MIT Sloan Management Review, 59(4), pp. 59-64.
When markets become disrupted by new technologies and competitors, many legacy companies struggle to keep up. They are often simply ill-prepared to develop new products and services in the midst of the uncertainty. Rather than attempting to go it alone in such circumstances, some companies reach out to partners with an eye toward building a broader ecosystem that will boost their competitive strength. But what types of ecosystems will work best in a dynamic environment?