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Henrich Greve
Professor of Entrepreneurship
Keywords
Consumers; Information Services; Information Asymmetry; Equilibrium (Economics); Endogenous Growth (Economics); Customer Winback; Corporate Governance; Value Creation, Strategy and Implementation
Journal Article
Fujiwara-Greve T., Greve H., Jonsson S. (2016). Asymmetry of Reputation Loss and Recovery under Endogenous Partnerships: Theory and Evidence International Economic Review, 57(1), pp. 3-30.
This article is inspired by real-world phenomena that firms lose customers based on imprecise information and take a long time to recover.