Executive Education

 

Sales & Marketing Programmes

Find the right programme for you

 

For executives in B2B industries and professional service-organisations seeking to lead transformation in a digital world

The B2B Marketing Strategies programme explores the marketing competencies B2B companies need to win in this environment. 

Upcoming Sessions

Start
02 Nov 2020
Length
5 Days
Locations
Singapore

Start
28 Jun 2021
Length
5 Days
Locations
Fontainebleau

For executives with, or about to take up, marketing responsibilities; and those executives outside the marketing discipline, but whose role interacts with this function.

The Strategic Marketing Programme provides cutting-edge insights into the strategic elements of the marketing process and helps participants rise to today’s biggest challenges, including social media.

Upcoming Sessions

Start
19 Oct 2020
Length
5 Days
Locations
Fontainebleau

Start
10 May 2021
Length
5 Days
Locations
Fontainebleau

For executives and senior managers who want to thrive to develop a strategic understanding of digital marketing strategy and transform their organisations from within.

Leading Digital Marketing Strategy is a five-day programme on which participants learn how companies can tackle digital transformation and drive innovative marketing strategy through customer-centricity. You will rethink the customer journey to help you build positive and relevant experiences across all channels and touchpoints.

Upcoming Sessions

Start
28 Sep 2020
Length
5 Days
Locations
Fontainebleau

Start
06 Oct 2020
Length
8 half days
Locations
Live Virtual

Designed for managers responsible for business development and planning in either local or international markets.

Leading the Effective Sales Force is designed to help you optimise the performance of your sales force and learn how to reduce costs while raising sales. 

Upcoming Sessions

Start
26 Oct 2020
Length
5 Days
Locations
Singapore


Start
24 May 2021
Length
5 Days
Locations
Fontainebleau

For executives with at least eight to ten years of management experience

Negotiation Dynamics is designed to help develop your personal negotiation style in a challenging, action-oriented, international environment. You will learn skills and strategies and, above all, you will get the practice you need to be confident and effective.

Upcoming Sessions

Start
14 Sep 2020
Length
3 Days
Locations
Fontainebleau


Start
07 Dec 2020
Length
3 Days
Locations
Abu Dhabi

195,500+
executives since 1967

30,000+ Online Programme
participants since 2014

2,700+ organisations partner with us every year

145+ world-class, thought-leading faculty

Insead Personalised Experience

icon

Relevant

icon

Save & Manage

icon

Connect

It is easy, simply log in:

Via Social

  • icons
  • icons
  • icons

Or

Use your email address