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| Knowledgecast n°16 - 03.05.2007 |
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Customer Focus: From Promise to Action
Jean-Claude Larreche, Professor of Marketing, looks at companies that have been able to build and sustain a strong customer focus and describes ways to learn from them. (22:25) |
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| Knowledgecast n°15 - 18.04.2007 |
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Love and Work: the Challenges of Family Business
Randel Carlock, Professor of Entrepreneurship and Family Enterprise, discusses how family businesses meet the challenges of mixing strong family emotions with management decisions and why the successful ones often outperform non-family firms. (24:10) |
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| Knowledgecast n°14 - 03.04.2007 |
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Predicting IPO Failure: how to evaluate the risk that a newly public company will fail
Elisabeth Demers, Professor of Accounting and Control, describes her model for predicting failure rates for companies after their initial public offering (IPO) and defines the key indicators of potential failure and how they vary in different capital markets.
(18:08) |
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| Knowledgecast n°13 - 17.03.2007 |
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Can You Escape Your Stereotype?
Horacio Falcao, Professor of Decision Sciences, looks at how women are often at a disadvantage in negotiations and how gender, race, and national stereotypes influence an individual's behavior. (21:20). |
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| Knowledgecast n°12 - 01.03.2007 |
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What You Know or Who You Know?
Herminia Ibarra, Professor of Organisational Behavior, describes the different types of social networks and why, despite some negative connotations, they are essential to those seeking to move from operational responsibilities to the higher challenge of leadership. (19:07) |
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| Knowledgecast n°11 - 20.02.2007 |
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Multinationals: Will You Always Be Foreign?
Subramanian Rangan, Professor of Strategy and Management, talks about the obstacles that still face companies seeking to expand outside their country of origin and how long those obstacles may persist. (20:17) |
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| Knowledgecast n°10 - 01.02.2007 |
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Not Just About the Product
Jill Klein, Professor of Marketing, reports on the results of her research into how consumers' perceptions of a company and its country of origin affect their buying decisions and how corporate social responsibility can help when a company faces a crisis. (24:12) |
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| Knowledgecast n°9 - 17.01.2007 |
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The Global Innovation Index
Soumitra Dutta, Professor of Business and Technology, explains how he created his Global Innovation Index and what its results teach us about how a country's capacity to innovate connects to its ability to compete in the global economy. (18:53) |
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| Knowledgecast n°8 - 15.12.2006 |
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Building Employee Commitment
Charles Galunic, Professor of Organisational Behaviour and Dean of the EMBA Programme, examines ways that firms can build and sustain the level of employee commitment and how the level is linked to the company's health. (21:56) |
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| Knowledgecast n°7 - 01.12.2006 |
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Lessons from Napoleon
Ludo Van der Heyden, Professor of Technology and Operations Management, talks about his research on Napoleon and the lessons to be learned from him about leadership, "fair process," and the dangers of assuming power.
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| Knowledgecast n°6 - 17.11.2006 |
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The Parent as Coach
Randel Carlock, Professor of Entrepreneurship and Family Enterprise, describes what he has learned from advising family businesses about parents' changing roles as their children grow up and the importance of thinking carefully about how to build the parent-child relationship. (22:21) |
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| Knowledgecast n°5 - 01.11.2006 |
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A Clinical Look at Leaders
Manfred Kets De Vries, Clinical Professor of Leadership Development, reflects on his experience counseling senior executives and his research on the "pathologies" of leadership. (24:16) |
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| Knowledgecast n°4 - 13.10.2006 |
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Is Marketing Malpractice a Crime?
Jean-Claude Larreche, Professor of Marketing, talks about why marketing strategy is critical to business today and the crucial difference between "origination strategy" and "compensation strategy." (22:23) |
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| Knowledgecast n°3 - 26.09.2006 |
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Negotiation Skills for Everyday
Horacio FALCAO, Professor of Decision Sciences, describes the importance of negotiation dynamics in every aspect of life and offers some advice on how to avoid the major pitfalls. (22:43) |
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| Knowledgecast n°2 - 24.09.2006 |
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Are Entrepreneurs Born or Made?
Patrick TURNER, Professor of Entrepreneurship and Family Enterprise, discusses if it is possible to acquire skills that increase an entrepreneur’s chances of success. (22:48) |
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| Knowledgecast n°1 - 22.09.2006 |
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Welcome to Knowledgecasts from INSEAD
Antonio FATAS, Professor of Economics and Dean of the MBA Programme talks about how INSEAD uses technology to teach and communicate and why we are now launching the Knowledgecast series. (9:18) |
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