 Sloan Management Review
Issue Date: Spring
1993, 34:3
Pages: 11-27
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Making
Global Strategies Work
W. Chan Kim and Renée
Mauborgne
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What most motivates the top managers of multinational
subsidiaries to execute the global strategies formulated at headquarters?
Is it compensation, monitoring systems, or the magnitude and precision
of rewards and punishment? It is none of these, argue the authors.
Subsidiary top managers are most concerned that the global strategic decision-making
process employs due process. That is, they want an open process that
is consistent and fair and that allows for their input. The authors
describe their research on this subject and urge companies to pay more
attention to how they make strategic decisions.
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W. Chan Kim is The Boston Consulting Group Bruce D. Henderson Chair
Professor of International Management at INSEAD, France.
Renée Mauborgne is The INSEAD Distinguished
Fellow and a professor of strategy and management at INSEAD, and a Fellow of the World Economic Forum.
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For
a complete list of Professor W. Chan Kim's articles in:

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