• well-known business magazines such as Business Week, Fortune, Newsweek, The Economist....
• the best academic journals: Academy of Management Journal, Journal of Management, Journal of Marketing…
• country reports
• SWOT analyses

and much more…

Over 3,000 journals are indexed, with full text available for most of them.

With one product, you can keep up-to-date with business news, learn more about academic theories and have access to country information to help you in your business decisions.

Access to BSA is via INSEAD Connect. If you do not have your login details, please contact logins.alumni@insead.edu.

This short screencast illustrates the steps to access BSA and gives a couple of concrete search examples. In addition, here is a PDF guide to using Business Source Alumni.

For membership information and events, please visit the Alumni website.