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| Alumni - E-Resources |
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Alumni have free access to the database Business Source Alumni (BSA) as part of their IAA membership.
BSA offers access to:
- well-known business magazines such as Business Week, Fortune, Newsweek, The Economist....
- the best academic journals: Academy of Management Journal, Journal of Management, Journal of Marketing…
- country reports
- SWOT analyses
and much more…
Over 3,000 journals are indexed, with full text available for most of them.
With one product therefore you can keep up-to-date with business news, learn more about academic theories and have access to country information to help you in your business decisions.
Access is via the Alumni platform. If you do not have your login details, please contact logins.alumni@insead.edu.
In addition here is a PDF guide to using Business Source Alumni. |
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