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Leading the City of Los Rios into a Blue Ocean - TN
W. Chan Kim ; Renee Mauborgne and Olivier Henry
Copyright: 2008 INSEAD
The Blue Ocean Implementation Simulation illustrates the fifth principle of Blue Ocean Strategy, 'Overcome key organizational hurdles'. Throughout the game participants will put Tipping Point Leadership in action to overcome the Cognitive, Resource, Motivational and Political hurdles that typically appear when implementing Blue Ocean Strategy. Click here to access the simulation

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