Web Profile



Peter B. Zemsky
USA

Interim Dean

Professor of Strategy

The Eli Lilly Chaired Professor of Strategy and Innovation



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33 (0)1 60 72 43 76
33 (0)1 60 74 55 00/01
Fontainebleau



Professor Peter Zemsky was appointed Interim Dean of INSEAD effective March 1, 2013, and has been an INSEAD faculty member in the strategy area since 1994.

As the Deputy Dean responsible for Degree Programmes and Curriculum since 2011, Professor Zemsky has been leading the school's MBA, EMBA and specialized degree programmes. Previously, he served as the Dean of Faculty and before that as the head of the strategy area.

For most of his career at INSEAD he has taught core strategy courses across the MBA, EMBA and executive education programmes, as well as the Introduction to General Management. He was the original programme director for INSEAD’s Blue Ocean Strategy open enrolment programme, and has received several nominations for best core teacher, including as a visiting Professor at Wharton in 2003.

Professor Zemsky is a leading contributor to “value-based strategy,” which seeks to develop rigorous treatments of the verbal theories traditionally found in the strategy literature. His work covers a range of topics including the sustainability of competitive advantage, disruptive technologies, the choice of generalist versus specialist strategies, and the accumulation of intangible organizational resources. His research has appeared in leading economics and strategy journals including American Economic Review, RAND Journal of Economics, Strategic Management Journal, and Management Science. His doctoral students have been hired by leading business schools including Wharton, NYU, HEC, and IESE and have been recognized three times for having the best dissertation in strategy by the Academy of Management at their annual meetings.

Professor Zemsky received his PhD from the Stanford Graduate School of Business and his B.A. from the University of Pennsylvania, where he was recognized as the outstanding graduating economics major.


Research Areas

Value-Based Strategy; Formal Foundations of Strategy; Industrial Organisation; Competitive Strategy.


Teaching

Competitive Strategy; Blue Ocean Strategy; Industry Evolution.


Sectors

Information Technology; Leisure, Entertainment & Hotels; Media & Photography; Retailing

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