Web Profile

Karan Girotra

Associate Professor of Technology and Operations Management

The Paul Dubrule Chaired Professor of Sustainable Development

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33 (0)1 60 72 91 19
33 (0)1 60 74 61 99

Karan Girotra is Professor of Technology and Operations Management at INSEAD and Author of the Risk-Driven Business Model. Karan’s research has examined how new business models are disrupting centuries-old ways of doing things while creating game changing opportunities for business, society and governments. He has looked extensively at new business models in clean transportation, retailing, urban living and sustainable sourcing.

Karan engages actively with practitioners and policy makers. He is a regular contributor to the Harvard Business Review and a frequent TV and radio guest having appeared on CNBC, First Business News and many widely syndicated radio shows. He has given Keynote addresses at the World Knowledge Forum and for corporations such as McKinsey, Johnson and Johnson, Medtronic, ABB, Bayer, amongst others.

In addition to his academic work, Karan was one of the founders of Terrapass Inc., which the New York Times identified as one of the most noteworthy ideas of 2005. He continues to actively engage with startups as an advisor, investor and mentor.

Karan blogs at the Harvard Business Review bloggers network. Follow Karan on twitter @GirotraK

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Research Areas

Green Transportation; Urban Living; Environmental Sustainability ; Business Model Innovation; Economic Analysis of New Business Models; Startup Science; Entrepreneurship; New Venture Management; Ideation.


Science and Practice of Startups ; Identifying New Business Opportunities ; New Business Models; Innovation ; Operations Management.


Pharmaceuticals and Health; Retailing

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