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Jill Klein
United States

Associate Professor of Marketing



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65 6799 5430
65 6799 5499
Singapore


Associate Professor of Marketing at INSEAD, Jill Klein received her Ph.D. in Social Psychology from the University of Michigan in 1990. During the following seven years she was a member of faculty in the Marketing Department at Kellogg Graduate School of Management, Northwestern University, and spent periods as Visiting Professor at Bond University School of Business, Queensland, Australia, Helsinki School of Economics and Business Administration, Finland and The Fuqua School of Business, Duke University. She joined the INSEAD faculty in 1997.

Jill Klein's teaching specialties are Marketing Management, Consumer Behavior, Advertising/Marketing Communications and Marketing Research. Her research interests are consumer boycotts, corporate social responsibility, and international marketing, including the effects of international hostility on consumer perceptions of foreign products. She has had articles published in the Journal of Marketing, Harvard Business Review, Management Science, the Journal of International Business Studies and the British Medical Journal.


Research Areas

The Effects of International Animosity on Consumers' Willingness- to- Purchase Foreign Products; Consumer Boycotts; Crisis Management.


Teaching

Marketing Management; Marketing Research; Marketing Communications; Consumer Behaviour; Executive Development Programs in Asia.

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