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Annet Aris
Netherlands

Adjunct Professor of Strategy



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33 (0)1 60 72 49 79
33 (0)1 60 74 55 56
Fontainebleau


Annet Aris is adjunct professor of strategy at INSEAD since 2003 where she developed and teaches the MBA-course “Managing Media Companies”. She is also a guest professor at amongst others the Rotterdam School of Management.

Annet is also active as a board member of a variety of companies amongst others The Sanoma Group in Helsinki (media), Tomorrow Focus AG in Munich (internet), ASR Nederland N.V. in Utrecht (insurance), V-Ventures/ANP in Amsterdam (news agency) Jungheinrich Ag, Hamburg (material handling equipment). She was a board member of the OPTA, the Dutch regulatory authorities for telecom, cable and postal services from 2008-2011. In addition she chairs the International Advisory Board of the University of Maastricht Faculty of Business and Economics and is member of the Board of the Foundation “Sound & Vision” and of the Volkskrant foundation in The Netherlands.

She is a Dutch native and received a MSc. from the University of Wageningen in 1984. After acceptance in McKinsey’s European INSEAD Fellow program, she completed her MBA with distinction in 1986. She worked for McKinsey from 1985 until 2003, at first in the Netherlands and in the UK and, since 1990, in Germany. She was elected partner in 1994 and co-led McKinsey’s German Media Practice from 1999-2003 working on a wide array of topics. Annet is the author of a large number of articles and speeches on the media industry and, together with Jacques Bughin, she wrote the book Managing Media Companies, Harnessing Creative Value (Wiley’s 2009, second edition).

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