INSEAD - Journalists - About the Seminar

30 March - 2 April 2009 on INSEAD's Europe campus


Business journalism is growing in importance. Accuracy, credibility and knowledge are key. Financial reporters and editors need to have a firm grasp of business issues to keep their readers and viewers informed of the latest developments in the business world. The INSEAD Business Journalists Seminar gives those working in the field of business journalism the chance to come together, exchange ideas and gain the tools needed to understand and analyse data and trends in the business world.
About The Seminar
Business Journalists Seminar dates: 30 March - 2 April 2009, Europe Campus in Fontainebleau, France Professors from INSEAD will cover key issues such as: Financial and management accounting Corporate financial Macro-economics Strategy Marketing Journalists are also invited to attend the INSEAD Leadership Summit, Friday 3 April 2009.
Professor Jake Cohen, Programme Director Affiliate Professor of Accounting and Control and Business Law at INSEAD. Dean of INSEAD MBA Programme and Director of the INSEAD-PwC Research Initiative on High Performance Organisations. Professor Jake Cohen teaches courses in Financial and Managerial Accounting, Financial Statements Analysis, Mergers & Acquisitions, Corporate Restructurings, and Business Law on both INSEAD's Europe and Asia campuses. Co-author with INSEAD Professor David Young of Financial Reporting and Analysis: A Global Perspective, December 2008.

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