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| From Intuition to Institution |
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| World Business magazine in association with INSEAD - The Business School for the World |
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From Intutition to Institution charts the incubation of an original idea and shows that successful innovation often has more to do with resourcefulness and persistence, than sheer inspiration.
INSEAD’s trajectory over four decades amounts to a fantastic success story. But it is actually much more -- it is a tale of continual re-invention. From an entrepreneurial venture with modest academic credentials it has hoisted itself up to rank with the best business schools. It is distinctive in having achieved this metamorphosis without university or government support. Very much a self-made school, the institute used its hard-earned revenues to better itself. |
The story highlights two key themes that will resonate forcefully with readers in business organisations as well as educational institutions:
Balancing tensions: The development of the initial idea into a fully-fledged academic institution has required a constant balancing act: between continuity and change, between strategic planning and opportunism, between academic ambitions and financial constraints, between short term gain and long term investment, between promoting diversity and nurturing a sense of community. These contradictory challenges are pervasive in modern organizations and INSEAD’s success suggests that it has managed these tensions constructively.
Internationalism in action: The story also shows how internationalism can be built into an organisation via its recruitment policies, its processes, its boards, councils and other internal governance bodies, and how that works its way into the roles, the skill sets, the attitudes, and the values. The text highlights the strategic and cultural benefits of harnessing a highly diverse workforce, as well as the tensions it engenders. Many private-sector organisations boast high growth and many NGO-style organisations are resolutely multicultural, but few have managed to combine both dimensions as purposefully as INSEAD.
From Intuition to Institution is also available in French.
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